Euro ia prague 2011 Hubert Anyzewski
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Euro ia prague 2011 Hubert Anyzewski

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Case study about diagnostic tool build in game 3d, project provided in Poland.

Case study about diagnostic tool build in game 3d, project provided in Poland.

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Euro ia prague 2011 Hubert Anyzewski Euro ia prague 2011 Hubert Anyzewski Presentation Transcript

  • The Secrets of Aeropolis – Europe’s first 3D educational game that offers an assessment of the player’s possible career developmentśroda, 28 września 2011
  • Hubert Anyżewski Partner at UseLab - UX Agency based in Warsaw / Poland. UX Practitioner for 8 years Coach, University Speaker Social Psychology graduate Lead UX Projects for:środa, 28 września 2011
  • 1. We’re looking for innovative education tools. 2. We have EU Funds Polish Ministry of Educationśroda, 28 września 2011
  • Great - we’re good at UX, quite good at technology and we love games. Let’s create a 3d game!środa, 28 września 2011
  • Idea We won’t say you’re gonna be a doctor, but we will tell you: - are you able to work as... (predispositions) - do want to work as (declarative preferences) J.L. Holland Theoryśroda, 28 września 2011
  • środa, 28 września 2011
  • Some facts18 months - Designers,Developers & Scientists3h of game-playProduction budget: 200k euro www.talentgame.plśroda, 28 września 2011
  • We have never designed a full 3d gameśroda, 28 września 2011
  • Nobody (in Europe) ever tried to use games in career diagnosis.środa, 28 września 2011
  • Is it possible to use our web/ mobile UX Design experience in education games ?środa, 28 września 2011
  • #1 User mindset - always learn about their needs and expectations.środa, 28 września 2011
  • ...focus groups,workshops, individual interviews...środa, 28 września 2011
  • We’re designing for kids ...środa, 28 września 2011
  • ... and teenagers.środa, 28 września 2011
  • „ it’s boring, let’s play „ don’t you see I’m adult” something else” colorful and specific graphic realistic environment kids don’t get the deep 3d graphic real problems to solve (shadows and brushes ) adult language engagement interaction self independent/rebel trend’s believer suspicious 7+ 12+ 16+środa, 28 września 2011
  • Character archetypes (7-13 years old)środa, 28 września 2011
  • #2 UX vs science - we created brand new psychological modelśroda, 28 września 2011
  • New model of diagnosis tools... vsśroda, 28 września 2011
  • New model of diagnosis tools... vsśroda, 28 września 2011
  • New model of diagnosis tools... vs No, It’s boring.....środa, 28 września 2011
  • New model of diagnosis tools... vs No, It’s boring.....środa, 28 września 2011
  • New model of diagnosis tools... vs No, It’s boring..... Yes, We want it like this....środa, 28 września 2011
  • Transformation: 21 interactive points of diagnosisśroda, 28 września 2011
  • Methodology: ✓ Game experience evaluates participants cognitive abilities: • memory • concentration • linguistic skills • analytical thinking and social skills • empathy • social etiquette • behavioral norm recognition ✓ Psychometric process - focus groups/workshops (N=60) - standardization research (N=200) - normalization research (N=1000) GAME PLAY + DIAGNOSIS TOOLS = 2 KINDS OF REPORTSśroda, 28 września 2011
  • Project limitationsSky is the limit.... Oh really?środa, 28 września 2011
  • Methodology Playability for &Science different groups Technologyśroda, 28 września 2011
  • Can’t be on-line (#%^&@!!)środa, 28 września 2011
  • Must be educational (#%^&@!!)środa, 28 września 2011
  • Fairy-tales or realistic graphics?środa, 28 września 2011
  • 2D or 3d graphics?środa, 28 września 2011
  • Concept design is essentialśroda, 28 września 2011
  • Autorskie (3 iteracje) podejście do koncept artów z rysownikiem Concept design is essentialśroda, 28 września 2011
  • środa, 28 września 2011
  • Nowa fabuła pisana z scenarzystąśroda, 28 września 2011
  • #3 2d Interface design is quite similar to web Header & Footer Variables Buttons Untitled Button Button Button Button Canvas 1 Button Button Button Button Title: Untitled | Creator: Wies!aw Kotecki | Modified: Thu Sep 22 2011 | Page 1/2 Button Button Button Button Boxes Labels & Notes Button Button Cancel OK 1.0 1.0.0 1.0 1.0 1.0 1.0.0.0 1.0 1.0 1.0 1.0 1.0.0.0 Switches Label Label ON OFF ON OFF ON OFF 1.0 1.0 1.1.1 1.1.1 ON OFF ON OFF ON OFF 1. Label 1. Label 1. Label 1. Label Segmented Controls Button Button Button Button Button Button Button Button This is a speech This is a speech bubble callout. bubble callout. Click to edit. Click to edit. Sliders and Spinners Sticky Sticky Sticky StickySticky Sticky Notesnote note NotesNotes Notes 888 Arrows Headings & Note Blocks 1. Section Heading Path Controls, Action Menus, Grippies, etc. 1. Section Heading Folder nameśroda, 28 września 2011
  • UX issues - designing process designing general idea and flowśroda, 28 września 2011
  • UX issues - trends vs. primary action or ? decision :)środa, 28 września 2011
  • #4 Interaction design - playability vsusabilityśroda, 28 września 2011
  • UX issues - interaction designśroda, 28 września 2011
  • UX issues - interaction designśroda, 28 września 2011
  • UX issues - interaction designśroda, 28 września 2011
  • UX issues - interaction designśroda, 28 września 2011
  • środa, 28 września 2011
  • UX issues - interaction designśroda, 28 września 2011
  • środa, 28 września 2011
  • #5 Always be testing (and researching)http://img.blog.yahoo.co.kr/ybi/1/1c/f6/cliffordmlarsen/folder/717992/img_717992_1359004_3?1103025176.jpgśroda, 28 września 2011
  • środa, 28 września 2011
  • .... never ending testingśroda, 28 września 2011
  • Some good advices in gaming UX process #1 Find players mindset #2 Be patient but very concrete with science folks #3 You can use classic IA tools while working on the gameplay #4 Prototype and test (but with different focus) #5 Interaction design is essential (and much more sophisticated than in web) #6 Playability is often more important than usability #7 Remember about gaming standards #8 Think twice before starting such a project ... #9 If so, be brave, or contact us :)http://www.flickr.com/photos/19638298@N00/143127498/sizes/z/środa, 28 września 2011
  • Feel free to contact me, (or just invite for czech beer tonight :) Hubert Anyżewski hubert.anyzewski@uselab.pl tel. 505 185 929 @anyzewski www.uselab.plśroda, 28 września 2011