• Like

How to Use HubSpot to Manage Inbound Client Campaigns

  • 2,461 views
Uploaded on

The inbound marketing model has helped hundreds of HubSpot Partner Agencies deliver measurable client campaigns and a clear return on investment. But how? What key activities drive the best traffic …

The inbound marketing model has helped hundreds of HubSpot Partner Agencies deliver measurable client campaigns and a clear return on investment. But how? What key activities drive the best traffic and lead generation results?
Find out in this virtual workshop!

More in: Business , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
2,461
On Slideshare
0
From Embeds
0
Number of Embeds
5

Actions

Shares
Downloads
54
Comments
0
Likes
1

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Ordered
  • Content Level – Lists: Comparative

Transcript

  • 1. Virtual Workshop: How to Use HubSpotto Manage Inbound Client CampaignsPatrick SheaHead of Channel MarketingHubSpotAl BiedrzyckiSenior Inbound Marketing ConsultantHubSpot
  • 2. Patrick Shea@mpatricksheaHead of Channel Marketing
  • 3. Al Biedrzycki@albiedrzyckiSenior Inbound Marketing Consultant
  • 4. HOUSEKEEPING NOTESWebinar slides & video will be emailed12 Interact on Twitter: #InboundAgency#InboundAgency
  • 5. INBOUNDMARKETING.1
  • 6. Inbound Marketing is afundamental shift in how werelate to potentialcustomers#InboundAgency
  • 7. 200Millionsay “Do NotCall”WHY INBOUND?44%Recycle /Trash86%Skip Ads91%Unsubscribe#InboundAgency
  • 8. • Client management has changed• Opportunity for smarter relationships• Adopt, outpace & retainWHAT DOES THIS MEAN FOR US?
  • 9. WHY AGENCIESNEED INBOUND.2
  • 10. INBOUND AGENCIES...2 Can drive client retainers offred hot trends#InboundAgency1 Have built-in delivery model forscalable growth
  • 11. INBOUND AGENCIES...1 Can efficiently manage allcritical elements of clientcampaigns to drive success#InboundAgencyCan measure ROI for all clientmarketing activities2
  • 12. THE HABITS OF ASUCCESSFUL INBOUNDAGENCY.3
  • 13. BENCHMARK CLIENT GOALSVisits?Leads?Customers?#InboundAgency
  • 14. CREATE CONTENT#InboundAgency
  • 15. COMMUNICATE INTELLIGENTLY#InboundAgency
  • 16. ALIGN SALES & MARKETINGSales Notifications CRM Integration#InboundAgency
  • 17. MEASURE & REPORT ROI#InboundAgency
  • 18. LIVE WORKSHOP.4
  • 19. NEXT STEPS &ACTION ITEMS.5
  • 20. #InboundAgencyLet’s Talk:http://bit.ly/AgencyTalk
  • 21. Why did you lose your last client?FINAL THOUGHT
  • 22. QUESTIONS?Let’s Talk:http://bit.ly/AgencyTalk
  • 23. THANK YOU.Let’s Talk:http://bit.ly/AgencyTalk