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Marketing Analytics to Communicate ROI

by on Oct 10, 2013

  • 5,668 views

What is marketing ROI? How do you measure marketing ROI? How do you talk to your CEO and CFO about marketing ROI? How can you communicate with other teams about the results your marketing team is ...

What is marketing ROI? How do you measure marketing ROI? How do you talk to your CEO and CFO about marketing ROI? How can you communicate with other teams about the results your marketing team is achieving?

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