Inbound Marketing at HubSpot

InboundMarketingwithHubSpotAn end to expensive marketing fantasies…Laura Fitton@pistachio

Laura @Pistachio Fitton“Excited & geeky about where all this leads!" oneforty.com 4,000+ apps Twitter for Dummies 83,000 Twitter Readers @pistachio Founder

Less of this. 3

More of this. 4

fantasies marketingMy leads & prospects arenot on Facebook.Social networking is a fad.Twitter is about what youhad for lunch.LinkedIn is just forrecruiting. 5

fantasies marketingMy leads & prospects arenot on Facebook.Social networking is a fad.Twitter is about what youhad for lunch.LinkedIn is just forrecruiting. 6

41% of B2B companiesusing Facebook have MARKETING FACT acquired a customer from it.

US Internet users spend 3X more minutes on blogs & social networks than on email. = 1 MINUTE SOCIAL NETWORKS/BLOGS ONLINE EMAIL PORTALS VIDEOS/MOVIES GAMES SOURCE: THE NIELSEN COMPANY, NOVEMBER 2010 8

FACT Businesses with 1000+ followers get 6X more traffic than those with <25 followers.#inboundsci

SOURCE: HUBSPOT, 2011 10

LinkedIn drives the most referrals to B2B sites. *# OF LEADS IN JUNE 2010 LINKEDIN 17618 REDDIT 11968 DZONE 8478 TWITTER 6170 FACEBOOK 4465STUMBLEUPON 2517 SQUIDOO 1720 DELICIOUS 1091 SOURCE: LEADFORCE1, JUNE 2010 11

When I grow upI don’t want to be a lead! 12

INBOUND MARKETING$ $

Complicated Easy & Integrated& Confusing

Get your FreeInboundMarketingAssessment(& a free unicorn!) Moscone North 1416 131 305 Moscone West Level 2, Alcove 2 15

Get your FreeInboundMarketingAssessment(& a free unicorn!) Moscone North 1416 131 305 Moscone West Level 2, Alcove 2 23

THANK YOUTHANK YOUTHANK YOU

http://www.hubspot.com	783
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Inbound Marketing at HubSpot

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