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Slideshow Transcript
- Slide 1:5 Tips to Turn Your Website into a Marketing Machine Mike Volpe VP Marketing HubSpot 1-800-482-0382 x2 mvolpe@hubspot.com
- Slide 2: Old = Outbound Old Marketing • Inside Sales • Telemarketing • Tradeshows • Seminars • Print Advertising Sales • Direct mail/email is in Control
- Slide 3: New = Inbound New Marketing • SEO Customer • Pay per click is in • Blogging Control • Buzz Marketing • “Smart” Content Mgmt • Landing Pages Customer • Conversion Tools Shares • Sophisticated Analytics Control
- Slide 4: B2B Buyers Start in Google

