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5 Tips On Writing Compelling Call-to-Action Copy

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Download HubSpot’s free ebook "An Introduction to Effective Calls-to-Action:" http://bit.ly/CTA-Ebook

Download HubSpot’s free ebook "An Introduction to Effective Calls-to-Action:" http://bit.ly/CTA-Ebook

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  • 1. 5 TIPS ON WRITING COMPELLING CALL-TO-ACTION COPY
  • 2. START WITH1 SUBJECTS & VERBS
  • 3. 1 For Example,
  • 4. 1 Avoid Hiding The Verb:
  • 5. 1 “Verbs generatethe most shareson Twitter.
  • 6. 2 INCLUDE NUMBERS
  • 7. 2 Numbers Make You Specific VAGUE & CLEAR & ABSTACT SPECIFIC
  • 8. 2
  • 9. 2 “There’s acorrelationbetween digits &press releaseviews.
  • 10. USE ADVERBS3 SPARINGLY
  • 11. 3 Use Them for Shorter Copy: WITH EASE EASILY
  • 12. 3 “Adverbs arethe least sharedon Twitter.
  • 13. LENGTH:4 90 - 150 CHARACTERS
  • 14. 4 “Most engagingpress release titlesare 90 to 150 characterslong.
  • 15. BE LESS TECHNICAL,5 MORE PRACTICAL
  • 16. 5 “Emphasizebenefits.
  • 17. 5 “Avoid overtlytechnicaljargon.
  • 18. LEARN MOREABOUT CALLS-TO-ACTION:Download HubSpot’s free ebook:http://bit.ly/CTA-Ebook