5 Steps of Social Media Lead Generation

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  • Interesting stats on slide 7. We currently use a real-time lead gen service called www.found.ly - this helps us find email addresses of our targeted prospects. Not sure if anyone else has used and can share their thoughts?
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  • Hi,

    I am Chandni Kumari Business Development Executive.

    I was on you website and observed that you are an online service provider. I was just wondering if you would be interested in outsourcing your campaigns to us. We would be happy to execute the same for you on a white label basis.

    Why choose us?

    The answer is simple! We provide affordable and very UNIQUE link building service. You can hire a link builder working full time, 22 days a month for you and that too at USD 450.00 a month. It's not the same as what most SEO companies do:

    Benefits of Hiring a Link Builder

    It’s affordable with price as low as USD 495.00 a month.
    Link Builder would work 22 days a month
    No Set-up Cost
    No Infrastructure Cost
    Link Building helps your site indexing in Search Engines (Like Google, Yahoo & MSN, bing).
    Get theme based one way links along with directory submissions and social book marking
    No Need to Pay for Every Link
    Its make related traffic for your site to get relevant audience.

    Top 20 Benefits of Our Service:

    1. Working for more than 5 SEO companies in UK and USA
    2. Links with relevant 'Keywords' in the Anchor Text
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    5. Link to your site should not be through a 'redirect' script
    6. No JavaScript links
    7. No links from 'framed' pages
    8. No 'flash' embedded links
    9. No paid or time-bound links
    10. No links from Link Farms
    11. No links from FFA (Free-For-All) link networks
    12. No links from pornographic, casino, Viagra and other sites containing offensive content
    13. Full data sheet of links created at the end of each month
    14. Hired Link Builder would work Full Time, 22 Days a month.

    Do let me know your views and I would be happy to provide further details.

    Kind Regards,

    Chandni Kumari

    Email ID Seocompany4531@yahoo.in

    Online Marketing
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  • Super nice comment. For beginners in Marketing. Well, not only the nubes actually.
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5 Steps of Social Media Lead Generation

  1. 1. Social MediaKipp Bodnar Lead Generation@KippBodnar
  2. 2. I’m Brian Bodnar. I’m Kipp Halligan.Nice to meet you. Nice to meet you. @KippBodnar
  3. 3. I’m Brian Halligan.I wrote The B2BNice toMedia you.Social meet Book. amzn.to/b2bsm2
  4. 4. #SMLeads
  5. 5. I’m a dork.
  6. 6. We’ve got aa Problem.
  7. 7. 73% of CEOs don’t believe marketersdrive revenue. 91 FOURNAISE MARKETING GROUP: BIT.LY/PENSCQ
  8. 8. Marketing isn’tArts and Crafts.
  9. 9. We’re creative.
  10. 10. An opportunity,not a problem.
  11. 11. Your opportunity,to shine.
  12. 12. Leads fixthe problem.
  13. 13. What is aLead?
  14. 14. LEADS AREA PROXYFOR SALES.
  15. 15. Social Mediais the buzz word.
  16. 16. What is aSocial Media?
  17. 17. Social Mediaisn’t huggingcustomers.
  18. 18. Social Mediathat doesn’tdrive revenuedoesn’t last.
  19. 19. How Social Media Leads Happen1Tweet Landing Page Form Lead Like Blog CTA Landing Post Page Product CTA Landing +1 Page Page
  20. 20. InformationTransactions
  21. 21. 5 STEPS TOSOCIAL MEDIALEADGENERATION:
  22. 22. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  23. 23. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  24. 24. BuildSocial MediaReach.
  25. 25. Follow. Friend.Connect.
  26. 26. Share lots oflinks.
  27. 27. BITLY, 9/2011The self life of a social media link is 3 hours.
  28. 28. AutomaticSharing
  29. 29. Set upsharing.
  30. 30. Leverage existingcontacts.
  31. 31. Use email forreach building.
  32. 32. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  33. 33. Framework: Content Discovery for Lead Generation Regular Dedicated Content Monitoring 1 2 3 4 Consistent Prioritized Sharing Engagement
  34. 34. 1 Regular Content
  35. 35. ContentCalendar.
  36. 36. 2 Consistent Sharing
  37. 37. Build socialthank you pages.
  38. 38. 3 Dedicated Monitoring
  39. 39. 15 Minutesa Day.
  40. 40. 1 5 Minutes Twitter/Facebook 2 5 LinkedIn Answers/Groups3 5 Minutes Google Alerts
  41. 41. 4 Prioritized Engagement
  42. 42. Twitter.com/Search
  43. 43. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  44. 44. Marketing ismath.
  45. 45. What is aCall-to-Action?
  46. 46. Place CTAsEverywhere.
  47. 47. Google.com/DFP
  48. 48. Testing CTAs aid testing.
  49. 49. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  50. 50. Failure sucks.
  51. 51. Improveand Iterate
  52. 52. Framework: Social Media Lead Generation Testing Set action items following 4 the experiment. Conduct an experiment 3 retrospective. Set methodology for gathering data for 2 success criteria. 1 Set a clear qualitative objective.
  53. 53. What can youstop doing ?
  54. 54. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  55. 55. Traffic andConversionRates
  56. 56. Source: Science of Lead Generation
  57. 57. Visit-to-Lead
  58. 58. BenchmarksApp
  59. 59. Conductradical tests.
  60. 60. IncreaseContentVolume.
  61. 61. 1 Get The Basics Right 2 Maximize Content Discovery3 Create Conversion Ubiquity 4 Test and Fail Fast5 Optimize for Maximum Leads
  62. 62. Mastered theMystery.
  63. 63. Prove theCEO Wrong.
  64. 64. You’re theStar.
  65. 65. GET A DEMOOF HUBSPOT:HubSpot.com/Demo
  66. 66. THANK YOU.

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