The post-Twitter conversation

1,092 views

Published on

As Twitter grows and grows, so too does the desire for more targeted conversation. Three social networks - Branch, Menshn and App.net - are all baying for your attention, but what does the wider post-Twitter conversation look like?

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,092
On SlideShare
0
From Embeds
0
Number of Embeds
71
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

The post-Twitter conversation

  1. 1. The post-Twitterconversation
  2. 2. The number ofTwitter-scepticsseems to grow witheach news cycle Hotwire | The post-Twitter conversations
  3. 3. Twitter users havemisreporteddeaths, riots, elections, disasters andjust about anythingelse Hotwire | The post-Twitter conversations
  4. 4. Yet there are manywho believe thatthere is analternative Hotwire | The post-Twitter conversations
  5. 5. The post-TwitternetworksThere are three main social networks that have risen toprominence. All three try to fix something that the developersbelieve is broken with Twitter. The three networks are:• Menshn• App.net• Branch Hotwire | The post-Twitter conversations
  6. 6. So what do thesenew platforms looklike and what stageare they at? Hotwire | The post-Twitter conversations
  7. 7. Menshn Hotwire | The post-Twitter conversations
  8. 8. MenshnMenshn, created by Conservative MP Louise Mensch andformer Labour communications strategist Luke Bozier, wasfounded for those who wanted to „talk on topic‟ in a micro-forum.• Users comments on a topic based on a hashtag such as #uspolitics or #olympics.• Users see what their friends are writing about individual subjects.• Open to the public. www.menshn.net Hotwire | The post-Twitter conversations
  9. 9. App.net Hotwire | The post-Twitter conversations
  10. 10. App.netApp.net is a crowdfunded project currently in developmentthat smashed its $500k fundraising target by over $300k.• App.net aims to offer Twitter without the ads – as the developers believe it should be.• App.net users will have to pay to user the service, in an effort to ensure that users come before advertisers.• App.net is currently in alpha. www.app.net Hotwire | The post-Twitter conversations
  11. 11. Branch Hotwire | The post-Twitter conversations
  12. 12. BranchBranch, which has been launched in conjunction with twoother web projects, is from the creators of Twitter.• Similar to Menshn‟s „micro-forum‟ concept, but you can request to join any conversations, not just those from your friends.• Invite/request-to-join adds topic moderation elements.• Increases chance of considered thought rather than lazy commenting.• Currently in invite stage. www.branch.com Hotwire | The post-Twitter conversations
  13. 13. “Complex topics aresometimes besttackledcollaboratively”Peter SigristManaging director, 33 Digital, sister agency of Hotwire Hotwire | The post-Twitter conversations
  14. 14. “Forums have barelyover the past 10years, yet theycontinue to thrive”Josh Miller, the Hotwire interviewco-founder and ceo, Branch Hotwire | The post-Twitter conversations
  15. 15. The post-Twitterconversation• Read an interview with Josh Miller.• Read more about digital PR or tech PR.• Find out more about Hotwire.

×