Digital Trends Report 2013

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www.digitaltrendsreport.com
Hotwire and 33 Digital release the Digital Trends Report 2013, the fourth annual report into digital trends for the year ahead.

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Digital Trends Report 2013

  1. 1. brought to you by:
  2. 2. Welcome to 2013@hotwirepr @33digital #hw33trends
  3. 3. Internal social networks@hotwirepr @33digital #hw33trends
  4. 4. Internal social networks Companies are starting to realise the benefit of employees using social media during work hours@hotwirepr @33digital Read more #hw33trends
  5. 5. Data porn@hotwirepr @33digital #hw33trends
  6. 6. Data porn Data has never been more abundant or cheaper, and now is the opportunity for marketers to harvest this@hotwirepr @33digital Read more #hw33trends
  7. 7. Digital health@hotwirepr @33digital #hw33trends
  8. 8. Digital health Digital has disrupted PR, marketing, publishing and customer services. Next to face this tsunami is healthcare@hotwirepr @33digital Read more #hw33trends
  9. 9. When businesses learnt to be good@hotwirepr @33digital #hw33trends
  10. 10. When business learnt to be good With disdain for corporate greed at an all- time high, now is the chance for social businesses to flourish@hotwirepr @33digital Read more #hw33trends
  11. 11. Smaller can be better@hotwirepr @33digital #hw33trends
  12. 12. Smaller can be better No longer will the largest follower count be the most important social factor, as niche social networks explode@hotwirepr @33digital Read more #hw33trends
  13. 13. Sentient world@hotwirepr @33digital #hw33trends
  14. 14. Sentient world For years the Internet of Things has been discussed but in 2013, it will become a reality@hotwirepr @33digital Read more #hw33trends
  15. 15. The rise of storytelling@hotwirepr @33digital #hw33trends
  16. 16. The rise of storytelling Social media is the perfect platform for storytelling, it’s time for brands to realise that and encourage fans to carry on that story@hotwirepr @33digital Read more #hw33trends
  17. 17. Unboxing the television@hotwirepr @33digital #hw33trends
  18. 18. Unboxing the television TV is becoming less about the box in the corner and more about the content and experience it provides@hotwirepr @33digital Read more #hw33trends
  19. 19. Selling’s from Mars engaging’s from Venus@hotwirepr @33digital #hw33trends
  20. 20. Selling’s from Mars, engaging’s from Venus The future of community management relies on engagement and not selling@hotwirepr @33digital Read more #hw33trends
  21. 21. The user experience of social@hotwirepr @33digital #hw33trends
  22. 22. The user experience of social Now that vast amounts of word-of-mouth content have been created, it’s time to unify the entire user experience of social@hotwirepr @33digital Read more #hw33trends
  23. 23. www.digitaltrendsreport.com brought to you by:

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