A Patient’s Journey into Health      Care Social Media,    but where’s Pharma?   March 13, 2013 – Health 2.0 NYC        Mi...
Diagnosed w/ Crohn’s Disease   See Doctor/Hospital          @HospitalPatient
Now What?@HospitalPatient
Patient Education   @HospitalPatient
Patient Support Peer-to-Peer         Visiting a NEW Crohn’sPatient Support                Patient             @HospitalPat...
Patient Engagement    @HospitalPatient
Patient Options – Analog/Digital   Analog                      Digital            @HospitalPatient
Options1-on-1 “Word of Mouth” – AnalogGLOBAL Patient Movement - #HCSM - Digital                                           ...
InteractiveHealth Care Social Media (#HCSM)          @HospitalPatient
Introverted    Health Care Social Media (#HCSM)• Wikipedia           • Blogs – RSS Feeds• WebMD – Web Portals • Podcasts• ...
A Vlog@HospitalPatient
A Blog@HospitalPatient
Virtual Patient Communities        @HospitalPatient
Where’s Pharma?   @HospitalPatient
Pharma – Print/Websites (Analog)Drug – Humira/Abbott         Drug – Cimzia/UCB                @HospitalPatient
TV Pharma Ads to PatientsONLY in US & New Zealand    SNL Parody Ad (Analog)       @HospitalPatient
#HCSM Helpful Patient Pharma       Data ?????         @HospitalPatient
FDA Regulating Facebook “Likes”?          @HospitalPatient
#HCSM FDA “Piecemeal Policy-Making”    “But one must ask whether thispurposeful ambiguity is any way to run a         regu...
FDA Analog Solutions BUT Digital Pharma            Opportunities iPhone/Smartphones     Music/Video                   Tabl...
Why Pharma MUST ActPatient/Physician Intel         Refinement of Drugs      Real-Time                      Real-Time      ...
How Can Pharma Act?Facilitate Patient      Nurture Organic Patient  Influencers                Community               @Ho...
Pharma MUST LEAD FDALead with Intent to         Help Define FDA      HELP                    Regulations               @Ho...
Michael A. Weiss, Esq., MBA          Blog – HospitalPatient.com   Vlog – YouTube.com/HealthcareInterviewFounder - www.Croh...
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Michael a weiss march 13 2013 pp presentation for health 20 nyc

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Michael a weiss march 13 2013 pp presentation for health 20 nyc

  1. 1. A Patient’s Journey into Health Care Social Media, but where’s Pharma? March 13, 2013 – Health 2.0 NYC Michael A. Weiss, Esq., MBA Founder – Crohn’s Disease Warrior Patrol Blog – HospitalPatient.com @HospitalPatient
  2. 2. Diagnosed w/ Crohn’s Disease See Doctor/Hospital  @HospitalPatient
  3. 3. Now What?@HospitalPatient
  4. 4. Patient Education @HospitalPatient
  5. 5. Patient Support Peer-to-Peer Visiting a NEW Crohn’sPatient Support Patient @HospitalPatient
  6. 6. Patient Engagement @HospitalPatient
  7. 7. Patient Options – Analog/Digital Analog Digital @HospitalPatient
  8. 8. Options1-on-1 “Word of Mouth” – AnalogGLOBAL Patient Movement - #HCSM - Digital @Hos pitalP atient
  9. 9. InteractiveHealth Care Social Media (#HCSM) @HospitalPatient
  10. 10. Introverted Health Care Social Media (#HCSM)• Wikipedia • Blogs – RSS Feeds• WebMD – Web Portals • Podcasts• Yahoo Groups – • Vlogs “Living w/ Crohn’s”• Google Key Word Searches @HospitalPatient
  11. 11. A Vlog@HospitalPatient
  12. 12. A Blog@HospitalPatient
  13. 13. Virtual Patient Communities @HospitalPatient
  14. 14. Where’s Pharma? @HospitalPatient
  15. 15. Pharma – Print/Websites (Analog)Drug – Humira/Abbott Drug – Cimzia/UCB @HospitalPatient
  16. 16. TV Pharma Ads to PatientsONLY in US & New Zealand SNL Parody Ad (Analog) @HospitalPatient
  17. 17. #HCSM Helpful Patient Pharma Data ????? @HospitalPatient
  18. 18. FDA Regulating Facebook “Likes”? @HospitalPatient
  19. 19. #HCSM FDA “Piecemeal Policy-Making” “But one must ask whether thispurposeful ambiguity is any way to run a regulatory process.” @ScottGottliebMD Forbes Magazine @HospitalPatient
  20. 20. FDA Analog Solutions BUT Digital Pharma Opportunities iPhone/Smartphones Music/Video Tablets @HospitalPatient
  21. 21. Why Pharma MUST ActPatient/Physician Intel Refinement of Drugs Real-Time Real-Time @HospitalPatient
  22. 22. How Can Pharma Act?Facilitate Patient Nurture Organic Patient Influencers Community @HospitalPatient
  23. 23. Pharma MUST LEAD FDALead with Intent to Help Define FDA HELP Regulations @HospitalPatient
  24. 24. Michael A. Weiss, Esq., MBA Blog – HospitalPatient.com Vlog – YouTube.com/HealthcareInterviewFounder - www.CrohnsDiseaseWarriorPatrol.org @HospitalPatient
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