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Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
Big Data: A HorizonWatching 2014 Trend Report
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Big Data: A HorizonWatching 2014 Trend Report

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ABOUT THIS DECK: The slides provide information about the Big Data trend in 2014 …

ABOUT THIS DECK: The slides provide information about the Big Data trend in 2014

CONTENT: Summary information about this emerging trend is provided along with many links to additional resources, including a list of trends and prediction articles about this trend. The slides are meant to be read/studied and the links are there for you to continue your learning. You may want to view the slides in slideshow mode so you can easily follow the links

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  • 1. © 2014 IBM Corporation Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Contact: Bill Chamberlin, Principal Emerging Trends Research Analyst / HorizonWatching Community Leader January 27, 2014 Big Data A 2014 HorizonWatching Trend Report
  • 2. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. About this report  Purpose: This HorizonWatching Trend Report provides an overview on the Big Data trend for IBM Clients  Content: Summary information about the trend is provided along with many links to additional resources.  How To Use This Report: This report is best read/studied and used as a learning document. There are many links provided in the report that will take you to other websites and resources where you can continue your learning. You may want to view the slides in slideshow mode so you can easily follow the links 2 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014
  • 3. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data refers to collecting, storing, and managing information that comes into an enterprise so that it can be analyzed for decision making 3 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 “Big data is a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications. The challenges include capture, curation, storage, search, sharing, analysis, and visualization.” – Wikipedia (Big Data) “Every day, we create 2.5 quintillion bytes of data — so much that 90% of the data in the world today has been created in the last two years alone. This data comes from everywhere: sensors used to gather climate information, posts to social media sites, digital pictures and videos, purchase transaction records, and cell phone GPS signals to name a few. This data is big data.” – IBM (Big Data) “Measured in terms of volume, velocity, and variety, big data represents a major disruption in the business intelligence and data management landscape, upending fundamental notions about governance and IT delivery” – Forrester (link) IBM: The FOUR V’s of Big Data (Infographic)
  • 4. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. The hype of big data continues, but in 2014 the focus will be on implementing solutions and finding value 4 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 “The hype around big data continues to drive increased investment and attention, but there is real substance behind the hype. Our survey underlines the fact that organizations across industries and geographies see 'opportunity' and real business value rather than the 'smoke and mirrors' with which hypes usually come.” – Gartner (link) “The hype around big data is coming to an end, signifying the beginning of a long-term adoption trend that will expose myriad opportunities and challenges.” – IDC (link) “The reality will set in as more organizations attempt Big Data and analytics initiatives. The opportunities are real, but still involves quite a bit of trial and error, and experimentation.” – IDC (link) Forrester Webinar: Big Data – Gold Rush Or Illusion? (registration required)
  • 5. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Industry Analysts are forecasting significant growth in IT spending associated with the Big Data Trend being forecasted by 5 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 “The Big Data technology and services market will grow at a 27% compound annual growth rate (CAGR) to $32.4 billion through 2017 - or about six times the growth rate of the overall information and communication technology (ICT) market.“ – IDC (link) “Spending on data center hardware to support big data projects will rise from $5.8 billion in 2013 to $15.7 billion in 2017.” – Gartner (link) “Global spending on big data by organizations will exceed $31 billion in 2013. The spending will grow at a CAGR of 29.6% over the next five years, reaching $114 billion in 2018.” – ABI Research (link) “Global spending on Big Data will grow at a CAGR of 48% between 2014 and 2019. Big Data revenues will reach $135 Billion by the end of 2019.” – Mind Commerce (link) “The Global big data market is estimated to be $14.87 billion in 2013 and expected to grow to $46.34 billion. This represents an estimated Compounded Annual Growth Rate (CAGR) of 25.52% from 2013 to 2018.” – MarketsandMarkets (link) TechAisle: Worldwide SMB Big Data spend will reach US$3.5 billion in 2016
  • 6. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. The Big Data presents numerous challenges for Information Management professionals 6 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 “Clients must ensure their data center networks are optimized to handle big data's unique characteristics.” – Gartner (link) “Through 2015, 85% of Fortune 500 organizations will be unable to exploit big data for competitive advantage.” – Gartner (link) “With all of this valuable data within the IT organization, cyber security will be an ongoing concern, both inside and outside the enterprise.” – Gartner (link) “As data volumes rapidly expand and data environments become more complex, what were once small nuisances evolve into massive, company-wide problems.” – Aberdeen (link) InformationWeek: Data Scientists Talk Privacy Worries “The rising volume of data and the growing number of analytics systems storing sensitive data exponentially increases the risk of breaches..” – IBM (link)
  • 7. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. And the Big Data trend is also impacting people and processes across the whole enterprise 7 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 “Decision automation solutions based on Big Data technology will increasingly begin to replace or significantly impact knowledge worker roles.” – IDC (link) VentureBeat: The 3 big problems in big data (hint: They all involve people)“With this shift comes a new set of hurdles spanning people, process and technology.” – Gartner (link) “Top performing organizations have found it necessary to invest in tools such as data security, master data management, data quality, data lifecycle management and data integration.” – Aberdeen (link) “This movement has significantly increased the demand for two relatively new and critical organizational roles: Data Scientists and Data Explorers.” – Wired (link) “The biggest hurdle to fully realize the potential of data science is the lack of communication between data scientists and business users.” – VentureBeat (link)
  • 8. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data Trends to Watch in 2014 1. The Hype is Over: No longer a buzzword, the focus turns towards implementation…and the many opportunities and challenges that await us. 2. Big Data Grows Bigger: The explosive growth of social media, mobile devices, and machine sensors is generating a wealth of bits that either didn't exist or weren't accessible a few years ago. 3. Support for New Analytic Apps: Demand explodes for new analytic apps (including automated reporting, dashboards, predictive analytics, and decision support) putting pressure on Data Scientists and Developers. 4. Hadoop Matures: With the help of open source projects like YARN, Hadoop functionality improves and enables new capabilities, such as real-time analysis. CIOs begin to consider it for mission critical applications. 5. Security/Privacy: CEOs want security. Users want privacy. CIOs make a greater effort to build security, privacy, and governance policies into their big data systems and processes. 8 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Alteryx Webinar - 14 for 14: Analytics Predictions for 2014 Source: HorizonWatching, IBM Market Insights
  • 9. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data Trends to Watch in 2014 (cont.) 6. Designing for Cognitive Computing: Data Scientists will begin to design for cognitive capabilities such as automated sense-finding, natural language processing, decision-automation and semantic search functions. 7. Big Data in Marketing: Marketing is a sweet spot for adoption, but CMOs and their staffs are not able to handle all the big data and analytics requirements. 8. Chief Data Officer: Expect more companies to create this role in 2014 and charge them with a focus on developing a corporate data strategy and a data-driven culture with an emphasis on data security and LOB self service capabilities, all paving the way for the cognitive systems era. 9. Data Scientists: Big data demands a new breed of data scientists who can make sense of the data coming in from mobile, social, and sensing technologies that require resetting the design and architecture of applications and user interfaces. 10.Data Quality: Data quality is at the heart of all data initiatives. The old saying garbage in = garbage out still holds true today. 9 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Source: HorizonWatching, IBM Market Insights Gartner Webinar: Information 2020: Beyond Big Data “Vendors looking to expand and/or solidify their position in the BDA market are faced with the need to address an increasingly fragmented technology buyer population.” – IDC (link)
  • 10. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Trend Drivers, Challenges, and Implications 10 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Drivers • Volume, variety, velocity, and complexity of incoming data streams. Both traditional and non-traditional data. • Growth of “Internet of Things” results in explosion of new data • Low cost Storage ….so why not store it? • Desire to integrate all the data into a single source • Increased demands from LOB for data Challenges • Security and Privacy • Different sources of data (enterprise apps, web, search, video, mobile, social conversations and sensors) • Traditional relational databases / data warehouses not designed for new types of data • Unstructured or semi-structured text is difficult to query. • Culture, skills, and business processes Implications • Emerging capabilities to store and process vast quantities of structured and unstructured data are bringing about changes in technology and business landscapes • Big data is driving need for advanced analytics and visualization capabilities to help organizations glean the insights and make decisions “Emerging trends in Big Data have spread quickly into both mainstream and niche plays. The key trends going into 2014 can be grouped into three domains. • Key industry opportunities for customer and citizen engagement • Technologies gaining broadest adoption, if not media attention • Market and regulatory impacts of enriching and monetizing data.“ – IDC (link) IDC Web Conference: Big Data Predictions 2014
  • 11. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected Analyst Websites and Resources 11 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 • 451 Research: Big Data / Information Management • Forrester: Big Data / Big Data Blog Posts • Frost & Sullivan: Big Data • Gartner: Big Data / Big Data Blog Posts • IDC: Big Data and Analytics / Big Data Blog Posts • Machina Research: Big Data Also, see Industry Analysts for Analytics, BI, Big Data, Data Mining, Data Science, a Feb 2013 Blog Post by KDNuggets Gartner Webinar: Where Are You on the Big Data Road Map? “The Big Data market is expanding rapidly as large IT companies and start-ups vie for customers and market share.” – IDC (link)
  • 12. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected Media Websites and Resources 12 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 • Businessweek: Big Data (search) • CIO.com: Big Data • ComputerWorld: Big Data • eWeek: Big Data (search) • Forbes: Big Data (search) / Data Driven • Harvard Business Review: Big Data • InformationWeek: Big Data • InfoWorld: Big Data Channel and Big Data Blog posts • MIT Sloan Management Review: Data & Analytics • NY Times: Big Data (search) • ZDNet: Big Data IDG: 2014 IDG Enterprise Big Data Report HBR: Big Data’s Three Big Questions (Webcast)
  • 13. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Videos from recent TEDx Talks 13 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 Tim Smith (CERN): Big Data (animated) Paul Verschure at TEDxBarcelona: From big data to bigger ideas Kirk Borne at TEDx George Mason U Big Data, Small World Joel Selanikio at TEDx Austin: The surprising seeds of a big-data revolution in healthcare
  • 14. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected IT Vendor / Consultant Websites and Resources 14 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 • Accenture: Big Data and Technology & Information Management • Booz Allen: Big Data • Deloitte: Analytics • EMC: Big Data, Big Data Explorer, Big Data 2020 • HP: Big Data Solutions • IBM: Big Data Portal • Infosys: Search for Big Data • Intel: Big Data • Microsoft: Big Data • Oracle: Big Data • SAP: Enterprise Information Management • SAS: Data Management / Hadoop & Big Data Solutions • Tata Consultancy Services: Big Data • Wipro: Information Management IBM Big Data Portal
  • 15. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected Social Media Sites and Searches 15 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 • Google Blog Search: Big Data • Facebook Search: Big Data • Google+ Communities Search: Big Data • LinkedIn Group Search: Big Data • Pinterest Search: Big Data • Slideshare search: Big Data • Twitter hashtag search: #bigdata • Tumblr Search: Big Data • YouTube: Big Data Playlists and Big Data Channels • Wikipedia: Big Data • Data Science Central (Community) Pinterest Search: Big Data
  • 16. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected Experts and Influencers 16 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 LinkedIn Title & Company Twitter Followers Bernard Marr CEO, Advanced Performance Institute BernardMarr 70251 J. David Morris VP Product Marketing,Ayasdi JDavidMorris 60491 Tom H.C. Anderson CEO, Anderson Analytics tomhcanderson 44464 Mike Gualtieri Principal Analyst, Forrester mgualtieri 37437 Hilary Mason Data Scientist , Accel hmason 37044 Kevin Weil VP Product for Revenue, Twitter kevinweil 31486 Roger Ehrenberg Managing Partner, IA Ventures infoarbitrage 26484 Eric Kavanagh CEO, The Bloor Group eric_Kavanagh 25918 Doug Laney VP Research, Gartner Doug_Laney 16451 DJ Patil Entreprenuer, Greylock Partners dpatil 16435 John Furrier CoFounder, Product CEO at CrowdSpots Inc furrier 15740 Peter Skomoroch Equity Partner, Data Collective peteskomoroch 15387 Gregory Piatetsky-Shapiro Analytics/Data Mining Expert, KDnuggets Consulting kdnuggets 14936 Alistair Croll Co-chair, Strata, O'Reilly Media acroll 12941 Yves Mulkers Data Expert, Immoweb yvesmulkers 12127 Merv Adrian VP Research at Gartner merv 11927 Carla Gentry Owner, Analytical Solution data_nerd 11159 James Kobielus Big Data Evangelist, IBM jameskobielus 10893 William McKnight Founder and President, McKnight Consulting Group williammcknight 10043 David Smith VP Marketing and Community,Revolution Analytics revodavid 8604 Seth Grimes President, Alta Plana Corporation sethgrimes 8508 Derrick Harris Senior Writer at GigaOM derrickharris 7891 Harish Kotadia Ph.D. Practice Lead, Big Data & Analytics, Global Consulting Company hkotadia 7629 Alexandra Popescu Senior Product Manager at DataStax al3xandru 7610 Neil Raden CEO,HiredBrains NeilRaden 7250
  • 17. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected IBM Resources and Links 17 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 ibm.com links • Big Data Hub: The Big Data Hub • Big Data Portal: Big Data • IBM Software: Data Management, Data Warehousing, Enterprise Content Management • DeveloperWorks: Big Data Portal • IBM Systems: Big Data • IBM Education: Big Data Education • Podcasts on iTunes: Talking Big Data • Monthly Video Chats: Big Data Bytes • Online Magazine: IBM Data Magazine Social Media • Blog: Big Data Hub Blog • Twitter: @IBMbigdata and Twitter Hashtag: #bigdata • Facebook: IBM Big Data & Analytics (9,581 likes) • LinkedIn: IBM big data (7,587 members) • YouTube: IBM Big Data (7,192 subscribers) • Google+: IBM big data • DeveloperWorks: Information Management Community IBM: The Big Data Hub IBM eBook: Understanding Big Data
  • 18. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected reports and resources found on the Internet 18 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 1. 2014 IDG Enterprise Big Data Report, by IDG, Jan 2014 2. Performance and Capacity Implications for Big Data, by IBM (Redbooks), Jan 2014 3. 2013 Data Science Salary Survey, by O’Reilly.com, Jan 2014 4. The Big Data Revolution: Privacy Considerations, Technology Policy Institute, Dec 2013 5. Top Big Data Influencers of 2013, by Hadoopsphere, Dec 2013 6. The 33rd Quarterly C-Suite Survey: Big Data, by The Gandalf Group, Dec 2013 7. The Emergence of Big Media: Evolving & Dwarfing Today’s Big Data Platforms, James Kobielus, IBM, Nov 2013 8. The Big Data Backlash, by EY, Nov 2013 9. Big data: its power and perils, by ACCA Global, Nov 2013 10. Enhancing Enterprise Systems with Big Data, by IBM (Redbooks), Oct 2013 11. Do You Hadoop? A Survey of Big Data Practitioners, by SandHill Group, Oct 2013 12. Big data: Big hype or big hope?, by ZDNet, Oct 2013 13. Big Data Executive Survey 2013, by New Vantage Partners, Sept 2013 14. Big Data for Defence and Security, by RUSI.org, Sept 2013 15. The value of Big Data: How analytics differentiates winners, by Bain, 2013 16. The Big Potential of Big Data: A Field Guide for CMOs, by Forbes/Rocket Fuel, 2013
  • 19. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Big Data – Selected resources from our 2013 Trend Report 19 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014 1. 7 Things You Need to Do About Big Data in 2014, by Brett Sheppard, Senior Product Marketing Manager, Tableau Software, published December 2012, 6 pages 2. Big Data Survey, A research report by GigaSpaces, published December 2012, 5 pages 3. Big Data Executive Survey – Themes & Trends, a research report by New Vantage Partners, published December 2012, 12 pages 4. The insight economy: Big data matters — except when it doesn’t, a white paper report by Deloitte Consulting, published October 2012, 24 pages 5. What is Big Data? Part 1 and What is Big Data? Part 2 videos featuring Paul Zikopoulos of IBM, posted on IBM’s Big Data channel on YouTube, posted March 2012 6. Strategic Implications of the Big Data Era, an MIT / Sloan Management Review Webcast featuring Andrew McAfee, posted May 2012 (note: video loads slowly) 7. Living with Big Data: Challenges and Opportunities, a presentation deck by Jeff Dean and Sanjay Ghemawat of Google, published September 2012, 132 slides 8. Big Data is the Future of Healthcare, a white paper report by Cognizant, published September 2012, 7 pages 9. Big Data for Education: Data Mining, Data Analytics, and Web Dashboards, by Darrell West director of the Center for Technology Innovation at Brookings. published August 2012, 11 pages 10. The 3 I's Of Big Data, an article appearing in Forbes, written by Dave Feinleib, posted on July 9, 2012
  • 20. © 2014 IBM Corporation IBM Market Development & Insights Note: This report is based on internal IBM analysis and is not meant to be a statement of direction by IBM nor is IBM committing to any particular technology or solution. Appendix: About The IBM HorizonWatch Community  HorizonWatch is an IBM internal community in place since January 2001  Our focus is on learning about and sharing our knowledge on emerging trends, business issues, and technologies so we can – Develop better strategies for the future – Help our customers develop better strategies for the future  For more on the internal IBM HorizonWatch Community send an email to Bill Chamberlin, IBM HorizonWatch Community Leader at whchamb@us.ibm.com 20 Big Data: A 2014 HorizonWatching Trend Report (Client Ready)27Jan2014

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