Mobile Computing: A HorizonWatching 2012 Trend Report

Contact: Bill Chamberlin, HorizonWatching Community Leader January 17, 2012 Mobile Computing A HorizonWatching Trend ReportNote: This presentation represents my thoughts and ideas….not those of my employer. - Bill Chamberlin, HorizonWatching Community Leader - whchamb@gmail.com

HorizonWatching CommunityAbout This Trend Report  Purpose: The slides provide an overview on Mobile Computing trend for HorizonWatching Community members  Content: Summary information about the Mobile Computing trend is provided along with many links to additional resources. The slides are meant to be read/studied and the links are there for you to continue your learning. You may want to view the slides in slideshow mode so you can easily follow the links  Other HorizonWatching Trend Reports: Are announced/discussed on the HorizonWatching blog and slide decks are posted on the Horizonwatching channel on Slideshare  HorizonWatching Community: For more on the HorizonWatching community please see the appendix Note: This presentation represents my thoughts and ideas….not those of my employer. - Bill Chamberlin, whchamb@gmail.com2 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

HorizonWatching CommunityMobile Computing – Trend OverviewMobile is such a big trend that it must be a core component of every organizations IT strategy. ITprofessionals must develop skills in everything that has to do with mobile.Drivers:• Tremendous growth of smartphones / tablets• Consumerization trend “Security/privacy and the cost• Increased improvements in apps, browsers, and search of developing for multiple• Growth of location based apps mobile platforms are cited as• Wireless networks are getting faster and more reliable. the top mobile adoption• Mobile workers are demanding access for productivity concerns (53% and 52%• Today’s generation Y lives mobile / wireless life respectively).” – IBM (link)Challenges:• Integrating mobile into business processes and existing apps• Multiple devices / platforms• Coverage in rural and undeveloped regions• Security issues• Reliability of mobile technologies• Adoption of Wireless standardsImplications:• As mobile technologies mature, they will bring new applications to more places and devices• New user interface design approaches required• Mobile solutions can enable new business models• Business processes and applications have to be re-engineered for mobile• The mobile trend drives the consumerization of IT (and vice versa)• Expect increased interest in technologies that can boost the productivity of a remote workforce• Emerging: Mobile Video and 3D Mobile Internet 3 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

HorizonWatching CommunityThe Mobile Computing gold rush is in full swing. The “train has left thestation”Evidence of Market Growth Gartner Trends Webinar (link) “Global mobile subscriptions will reach over six billion by the end of this year and the Asia-Pacific region will account for more than half of the worldwide figure in 2011” – ABI Research (link) “In 2012, mobile workers and consumers will embrace tablets, mobile content, mobile video and personal cloud services at unprecedented levels..” – Yankee Group (link) “By 2015, more U.S. Internet users will access the Internet through mobile devices than through PCs” – IDC (link) “Demand for tablets in Asia-Pacific will increase by 95 percent in 2012, outstripping equivalent shipments in North America or Europe.” – Gartner (link) “Between 2010 and 2015, the global installed base of smartphones will increase at a compound annual growth rate (CAGR) of 33 percent. The tablet market will move even faster, achieving a CAGR of 81 percent during the same period. Along with this incredible explosion of devices, network capacity, applications, video, mobile transactions and M2M deployments will grow to match global demand” – Yankee Group (link) 4 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

HorizonWatching CommunityMobile Computing will impact all business processes, requiring newapplication solutions written just for mobileNew Strategies / Solutions Needed “Second generation mobile strategies differ considerably from those of the first generation. They must be multichannel, part of your holistic digital strategy, and include innovative mobile-only capabilities.” – Gartner (link) “Mobile business is the number one IT issue pre-occupying the minds of IT professionals in Asia/Pacific, according to IDCs CIO Innovation Survey 2011. ” – IDC (link) “By 2015, mobile Web technologies will have advanced sufficiently, so that half the applications that would be written as native apps in 2011 will instead be delivered as Web apps. ” – Gartner (link)IBM Mobile Tech Trends Video (link) “The vision for a mobile workforce goes way beyond email and calendaring.” – Suzanne Livingston, IBM (link) IBM 2011 Tech Trends Report 5 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

HorizonWatching CommunityMobile Computing – Additional Information and Resources• ABI Research: Mobile Software & Services• BusinessWeek: CEO Guide to Mobile Business Apps• BusinessWeek Exchange: Mobile Internet• CIO.com: Mobile• Forrester: search for mobile• Gartner: Mobile and Wireless• IBM: Mobile Software for Collaboration and Mobility and WirelessServices• IDC: Mobile Phone Technology and Trends and Mobile ConnectedDevices and Mobile Enterprise Device Solutions• InfoTech: search for Mobile• InfoWorld: Mobile Technology• Mobile Marketing Association: Link• Technorati: Blog posts tagged mobile• Twitter: #mobile• Wikipedia: Mobile Computing and Smartphone and Mobile AppDistribution and Mobile Marketing and Mobile Local Search6 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

HorizonWatching CommunityMobile Computing – IBM Resources and Links ibm.com links IBM White Paper: Your universal office • Mobile Enterprise Services • Research Mobile Computing page • Mobile software for collaboration page • Mobile Collaboration and Wireless Software page • Mobile Technology Preview on Developerworks • Press room - IBM and the Mobile Web page • Smarter telecom page IBM Social Media Platforms • Twitter: ibmweb2mobile and Facebook: IBM Mobility • DeveloperWorks Blog Web2.0 and Mobile Blog • Community: Web 2.0 and Mobile Development Community • Forum: IBM Mobile Technology Preview7 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

HorizonWatching CommunityAppendix: About The HorizonWatching Community  Launched in 2006  An overview of HorizonWatching is located here: About HorizonWatching  Blogs – Typepad = Horizonwatching – Thought Leadership Blog – Tumblr = HorizonWatching – Quote Blog  Twitter = HorizonWatching  Slideshare = HorizonWatching (an external version of this deck will be posted here)  Facebook = HorizonWatching  LinkedIn Community = HorizonWatching8 January 17, 2012 Mobile Computing: A HorizonWatching Trend Report © 2012 HorizonWatching Creative Commons Attribution License

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Mobile Computing: A HorizonWatching 2012 Trend Report

by Bill Chamberlin

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