MEET THE MILLENNIALS Kanna Hudson www.MillennialGeneration.org
Key Facts <ul><li>Born since 1982 </li></ul><ul><li>80 million Millennials </li></ul><ul><li>Turned age 18 in 2000 </li></...
Copyright 2008 www.MillennialGeneration.org
On generational generalizations <ul><li>There is immense diversity within and across each generation. </li></ul><ul><li>Ge...
1972: Baby Boomers, ages12 to 29 <ul><li>1972 Honda Civic: </li></ul><ul><li>1,500 lbs. </li></ul>Copyright 2008 www.Mille...
2007: Millennials, ages 7 to 25 <ul><li>2007 Honda Civic: </li></ul><ul><li>2,904 lbs. </li></ul>Copyright 2008 www.Millen...
1970: Baby Boomers, ages 10 to 27 <ul><li>1970 largest fries: </li></ul><ul><li>2.6 oz. </li></ul>Copyright 2008 www.Mille...
2004: Millennials, ages 4 to 22 <ul><li>2004 largest fries: </li></ul><ul><li>7 oz. </li></ul>Copyright 2008 www.Millennia...
1950: Silent Generation, ages 8 to 25 <ul><li>Average new home: </li></ul><ul><li>980 square feet for 3.4 people </li></ul...
2007: Millennials, ages 7 to 25 Copyright 2008 www.MillennialGeneration.org Average new home: 2,400 square feet for 2.6 pe...
Average Household Net Worth: 1983 to 1998  Copyright 2008 www.MillennialGeneration.org
Increases in Pre-Tax Income, 1979-2003 Copyright 2008 www.MillennialGeneration.org
Generation X: 1970s <ul><li>“ Latch-key kids” </li></ul><ul><li>Tripled divorce rate </li></ul><ul><li>Emergence of “quali...
Millennials: 1980s and 1990s <ul><li>General prosperity </li></ul><ul><li>Soccer Moms </li></ul><ul><li>Las Vegas goes “fa...
Key Events Copyright 2008 www.MillennialGeneration.org
Copyright 2008 www.MillennialGeneration.org <ul><li>Their young lives are whirlwinds of activity centered on them, arrange...
Generalized Characteristics <ul><li>Young </li></ul><ul><li>Accustomed to group and team activities </li></ul><ul><li>Resp...
Key Assets <ul><li>Technologically fluent </li></ul><ul><li>Savvy consumers of products, education, and more </li></ul><ul...
Key Challenges <ul><li>Less mature </li></ul><ul><li>Difficulty communicating through traditional channels; dislike readin...
HR Managers Say that Millennials… <ul><li>Feel more entitled compared to older workers </li></ul><ul><li>Expect to be paid...
Demographic Growth in Washington 2000-2006 Copyright 2008 www.MillennialGeneration.org
Undergraduate Demographic Change 1995 – 2015 (projected) Copyright 2008 www.MillennialGeneration.org
Key Issues <ul><li>39% of people under 18 are people of color (compared to 28% 18+) (Census 2000) </li></ul><ul><li>20% of...
Going to College <ul><li>High school graduates that went to college within a year (2003) </li></ul><ul><li>High school gra...
Copyright 2008 www.MillennialGeneration.org <ul><li>Lecturing is the least effective teaching strategy to use to create a ...
Copyright 2008 www.MillennialGeneration.org
Millennial Employment Trends Copyright 2008 www.MillennialGeneration.org
Thank you! Copyright 2008 www.MillennialGeneration.org
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MEET THE MILLENNIALS Kanna Hudson

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MEET THE MILLENNIALS Kanna Hudson

  1. 1. MEET THE MILLENNIALS Kanna Hudson www.MillennialGeneration.org
  2. 2. Key Facts <ul><li>Born since 1982 </li></ul><ul><li>80 million Millennials </li></ul><ul><li>Turned age 18 in 2000 </li></ul><ul><li>Currently ages 26 and younger </li></ul><ul><li>In their 50s in the 2030s </li></ul>Copyright 2008 Kanna Hudson, www.MillennialGeneration.org What is a Millennial?
  3. 3. Copyright 2008 www.MillennialGeneration.org
  4. 4. On generational generalizations <ul><li>There is immense diversity within and across each generation. </li></ul><ul><li>Generational generalizations are based on social and cultural contexts and trends and do not apply to everyone. </li></ul>Copyright 2008 www.MillennialGeneration.org
  5. 5. 1972: Baby Boomers, ages12 to 29 <ul><li>1972 Honda Civic: </li></ul><ul><li>1,500 lbs. </li></ul>Copyright 2008 www.MillennialGeneration.org
  6. 6. 2007: Millennials, ages 7 to 25 <ul><li>2007 Honda Civic: </li></ul><ul><li>2,904 lbs. </li></ul>Copyright 2008 www.MillennialGeneration.org
  7. 7. 1970: Baby Boomers, ages 10 to 27 <ul><li>1970 largest fries: </li></ul><ul><li>2.6 oz. </li></ul>Copyright 2008 www.MillennialGeneration.org
  8. 8. 2004: Millennials, ages 4 to 22 <ul><li>2004 largest fries: </li></ul><ul><li>7 oz. </li></ul>Copyright 2008 www.MillennialGeneration.org
  9. 9. 1950: Silent Generation, ages 8 to 25 <ul><li>Average new home: </li></ul><ul><li>980 square feet for 3.4 people </li></ul>Copyright 2008 www.MillennialGeneration.org
  10. 10. 2007: Millennials, ages 7 to 25 Copyright 2008 www.MillennialGeneration.org Average new home: 2,400 square feet for 2.6 people
  11. 11. Average Household Net Worth: 1983 to 1998 Copyright 2008 www.MillennialGeneration.org
  12. 12. Increases in Pre-Tax Income, 1979-2003 Copyright 2008 www.MillennialGeneration.org
  13. 13. Generation X: 1970s <ul><li>“ Latch-key kids” </li></ul><ul><li>Tripled divorce rate </li></ul><ul><li>Emergence of “quality time” </li></ul><ul><li>Escalating crime and drug use rates </li></ul><ul><li>Independence and autonomy </li></ul><ul><li>Alienated, cynical, skeptical </li></ul>Copyright 2008 www.MillennialGeneration.org
  14. 14. Millennials: 1980s and 1990s <ul><li>General prosperity </li></ul><ul><li>Soccer Moms </li></ul><ul><li>Las Vegas goes “family” </li></ul><ul><li>Protected and praised </li></ul><ul><li>Team and group activities </li></ul>Copyright 2008 www.MillennialGeneration.org
  15. 15. Key Events Copyright 2008 www.MillennialGeneration.org
  16. 16. Copyright 2008 www.MillennialGeneration.org <ul><li>Their young lives are whirlwinds of activity centered on them, arranged for their benefit by adults. </li></ul><ul><ul><ul><li>Neil Murray </li></ul></ul></ul><ul><ul><ul><li>Director of Career Services, UC-San Diego </li></ul></ul></ul>
  17. 17. Generalized Characteristics <ul><li>Young </li></ul><ul><li>Accustomed to group and team activities </li></ul><ul><li>Respected and protected during childhoods </li></ul><ul><li>Accustomed to highly scheduled, structured lives </li></ul>Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
  18. 18. Key Assets <ul><li>Technologically fluent </li></ul><ul><li>Savvy consumers of products, education, and more </li></ul><ul><li>Well-educated and goal-oriented </li></ul><ul><li>Efficient multi-taskers </li></ul>Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
  19. 19. Key Challenges <ul><li>Less mature </li></ul><ul><li>Difficulty communicating through traditional channels; dislike reading and writing </li></ul><ul><li>Difficulty focusing on one activity at a time </li></ul><ul><li>Impatient; different timeframe </li></ul>Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
  20. 20. HR Managers Say that Millennials… <ul><li>Feel more entitled compared to older workers </li></ul><ul><li>Expect to be paid more </li></ul><ul><li>Expect to have flexible work schedules </li></ul><ul><li>Expect to be promoted within a year </li></ul><ul><li>Expect to have more vacation or personal time </li></ul><ul><li>Expect to have access to state-of-the-art technology </li></ul>Copyright 2008 www.MillennialGeneration.org
  21. 21. Demographic Growth in Washington 2000-2006 Copyright 2008 www.MillennialGeneration.org
  22. 22. Undergraduate Demographic Change 1995 – 2015 (projected) Copyright 2008 www.MillennialGeneration.org
  23. 23. Key Issues <ul><li>39% of people under 18 are people of color (compared to 28% 18+) (Census 2000) </li></ul><ul><li>20% of Millennials have at least one parent who is an immigrant </li></ul><ul><li>More than previous generations, Millennials see race beyond black and white </li></ul>Copyright 2008 www.MillennialGeneration.org
  24. 24. Going to College <ul><li>High school graduates that went to college within a year (2003) </li></ul><ul><li>High school graduates that went to college within a year (1963) </li></ul>Copyright 2008 www.MillennialGeneration.org
  25. 25. Copyright 2008 www.MillennialGeneration.org <ul><li>Lecturing is the least effective teaching strategy to use to create a positive learning environment for the millennial student. Yet, lecturing still is the preferred teaching strategy. </li></ul><ul><ul><ul><li> Augustine Nicoletti and William Merriman </li></ul></ul></ul><ul><ul><ul><li>Momentum </li></ul></ul></ul>
  26. 26. Copyright 2008 www.MillennialGeneration.org
  27. 27. Millennial Employment Trends Copyright 2008 www.MillennialGeneration.org
  28. 28. Thank you! Copyright 2008 www.MillennialGeneration.org
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