Play the Field - Get Listed in Business Directories

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Make sure you get listed in as many directories as possible to enhance your visibility online. Keep in mind that the time frame for your listing to go live may differ from site to site.

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Play the Field - Get Listed in Business Directories

  1. 1. Page 5 . For more ideas on how to market your business, visit connect.homes.com. play the field: Get Listed in Business Directories Bing Local – Bing is a top search engine and has an alliance with Yahoo that has helped them build their market share. Bing is a free service that offers tools for businesses to manage their search presence including a Bing Business Portal. This service provides maps, ratings and reviews. There is also a bulk upload program that is available to businesses with a minimum of 25 listings. Create or claim a listing here: http://www.bing.com/businessportal/ Bing Business Portal FAQ: http://www.bingbusinessportal.com/faq.aspx Google+ Local – Google+ Local is a free online search engine service that integrates Google+. Google+ Local offers more interactive business to consumer engagement including sharing photos, links, ratings and reviews. This service has a bulk upload program available if your business has 10 or more listings. A Gmail account is also required to create a business account. Create or claim a listing here: http://www.google.com/local/add Yahoo Local – Yahoo Local is another large online search engine that gives opportunities for businesses to provide details and their services. There is a free basic listing service which provides company information and details and allows up to five relevant categories in placement. They do charge for an enhanced listing service for higher placement. Create or claim a listing here: http://local.yahoo.com/ Citysearch – Online city guide that provides info about businesses powered by CityGrid Media. This service does charge to use their service and offers a mobile service. Consumers can leave reviews and also seek out an “At a Glance” overview of business. Create or claim a listing here: https://signup.citygrid.com/ Play the Field: Get Listed in Business Directories
  2. 2. Page 6 . For more ideas on how to market your business, visit connect.homes.com. play the field: Get Listed in Business Directories Yelp – Yelp is an urban online city guide where consumers can leave reviews. Yelp is a free service that allows businesses to communicate both privately and publicly, track the number of visitors, provide details, offer deals and recommend other businesses. There is a fee to enhance placement. In order to claim an existing listing, search for your company and select “Work Here? Unlock this Business Page” and follow the steps to create a listing. Create or claim a listing here: https://biz.yelp.com MerchantCircleTM – MerchantCircle.com is a free online local network of businesses that offers ratings and reviews. This site offers social networking features and deals. Create or claim a listing here: http://www.merchantcircle.com/corporate/landing/signup.html Judy’s Book – Judy’s Book is a review site where businesses can interact with their reviewers. The site now drives over one million unique visitors a month. This is not a free service. A listing can be claimed by searching for your company name and then selecting “Claim your Business” on the left hand side of the page. Create or claim a listing here: http://www.judysbook.com/Biz There are many other directories including Insider PagesTM , Local.comTM , SuperpagesTM , Yellow BookTM , YellowpagesTM , ZiplocalTM and LocalEdge, so make sure you get listed in as many directories as possible to enhance your online visibility. Keep in mind that the time frame for your listing to go live may differ from site to site. For example, Google+ Local requires a PIN to complete the authentication process. They will either call your business within a few minutes to provide a PIN that must be entered on their site, or they can send you a postcard via mail with a PIN which can take up to 7-10 business days.

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