Big Data Think Tank Meetup hosted by 
EMC and The Hive
August 25th, 2014
(e) poonacha.machaiah@above‐inc.com
(t) poonacha_...
Trends…
• 2 Trillion Text messages a year
• Over 1Trillion messages have been exchanged of Facebook
• Facebook users have ...
Trends…
• Social networks has changed who we TRUST!
• Nielsen surveyed 25,000 consumers in over 50 countries and found 
th...
Super Convergence
Sensors
Genomics
Imaging
Content/Knowledge
Mobility+Bandwidt
h
Internet
Social Networking
Computing Powe...
Glasses
Belt buckle
ShoesClothing
Watches and wrist bands
Necklace
Heads up display
Head Band
Glasses provide a true 
augm...
Bio-Hacking!
Sympto
ms
Genetic
s
Supple
ments
Sleep
Stress 
Manage
ment
Hydrati
on
Exercise
Meditat
ion
Diet 23andMe
Pillb...
Data Deluge
• Dawn of civilization to 2003: 5 Exabytes of data (1018) or 1B gigabytes of 
data
• Today: 5 Exabytes of data...
Can BigData/DataScience –
Make a difference?
• Human Body – Constant Monitoring & Predictive 
Analytics  
• Annual Checkup...
• Self Directed Biological Transformation Initiative – Chopra Foundation
• Blackburn Lab: Nobel Laureate – Elizabeth Black...
Can BigData give
BigMeaning to make
BigChanges in our
COMMUNITIES?
THANK YOU
Poonacha Machaiah
(e) poonacha.machaiah@above...
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah
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Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah

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Talk by Poonacha Machaiah, Chief Executive of Mind, Body and me at The Hive Big Data Think Tank Meetup - Healthcare 2.0 hosted at the EMC India

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Big data, data science and creative disruption of holistic wellbeing by Poonacha Machaiah

  1. 1. Big Data Think Tank Meetup hosted by  EMC and The Hive August 25th, 2014 (e) poonacha.machaiah@above‐inc.com (t) poonacha_bm
  2. 2. Trends… • 2 Trillion Text messages a year • Over 1Trillion messages have been exchanged of Facebook • Facebook users have looked @104Billion pages & spending an average of 375  minutes per month; 20B pieces of content; 200M photos added/day • $600 device can potentially store the entire collection of the worlds recorded  music • Over 300K apps have been downloaded 6.5B times over iPhone (2011) • 2009 (Wharton) – Life changer over the last 30 years 1) Internet Broadband 2)  PC& Laptop 3) Mobile Phones 4) Email 5) DNA Testing & Sequencing! • YouTube: ~24 hours of video every minute, 3B videos viewed per day • Twitter: 15B tweets, 2000/sec, 200M/day (2011) • Time spent on social networks is growing, exceeds email and searching!
  3. 3. Trends… • Social networks has changed who we TRUST! • Nielsen surveyed 25,000 consumers in over 50 countries and found  that individuals trusted friends, family and peers for  recommendations over 90% of the time! • THE GOT SOURCE FOR HEATH AND MEDICAL INFORMATION IS  MOVING AWAY FROM THE DOCTOR – INCREASING TO  CROWDSOURCNG, FRIENDSOURCING & TRUSTED SOCIAL  NETWORKS!
  4. 4. Super Convergence Sensors Genomics Imaging Content/Knowledge Mobility+Bandwidt h Internet Social Networking Computing Power+  BigData OLD: Doctor Will See You Now.. New: Patient Will See You Now.. CREATIVE DESTRUCTION Creative Destruction of Medicine
  5. 5. Glasses Belt buckle ShoesClothing Watches and wrist bands Necklace Heads up display Head Band Glasses provide a true  augmented reality  experience Smart clothing with  innovative material –Ping  social net garment Neck bands like the SEAL  band make swimming  safer& more enjoyable Brain sensing headbands  that let you control thing  using your mind Ear mounted cameras can  take automated time‐ lapse photos  “Smart" shoes with  sensors help athletes track  performance Belt based wearables can  pack more power than  other types
  6. 6. Bio-Hacking! Sympto ms Genetic s Supple ments Sleep Stress  Manage ment Hydrati on Exercise Meditat ion Diet 23andMe Pillboxie, iTake Zeo, Sleep Time Heartmath, Spire,Waterlogged Jawbone, Nike+, FitBit, Basis Equanimity, Dagaz MyFitness Pal, Withings TracknShare © Body Mind Me Inc. – Confidential. Do not copy or distribute without prior written consent. (e) poonacha@bodymindand.me 13
  7. 7. Data Deluge • Dawn of civilization to 2003: 5 Exabytes of data (1018) or 1B gigabytes of  data • Today: 5 Exabytes of data every 2 days • 2010: Digital universe crossed the zettabyte threshold (1021) or 35 Trillion  gigabytes • Supercomputers: 2,500 trillion operations/sec •  Human Biologic & Physiologic data sets • Person whole genome sequence a reality! • During ones lifetime • heart beats about 3Billion times • we breathe 600Million times • our brains has over 100B neuron connected to quadrillion synapses
  8. 8. Can BigData/DataScience – Make a difference? • Human Body – Constant Monitoring & Predictive  Analytics   • Annual Checkup:White Coat Hypertension! • Feedback Loop & Behavior change – “Sensors have the  power to measure our every action, and as self  regulating organisms, we can profoundly change our  behavior once we are provided with relevant data” – Thomas Goetz • Can we manage chronic disease – Can we build health  communities? • Diabetes : Continuous Blood glucose monitoring • Heart Disease: ECG/Heart rhythm monitoring (arr • Asthma : Personal/Environmental monitoring • Mood disorders/Depression
  9. 9. • Self Directed Biological Transformation Initiative – Chopra Foundation • Blackburn Lab: Nobel Laureate – Elizabeth Blackburn • University of California, SF – Elissa Epel PhD • Harvard University – Rudolph Tanzi PhD • Mount Sinai Hospital, Icahn Institute of Genomics – Eric Schadt, MD • Scripps Translational Science Institute – Eric Topol,MD, Steve Steinhubl, MD • Meditation • Significant changes in BP/EEG towards positive well being • Effects of cellular aging (40% increase in the enzyme telomerase) • Change in gene expression and gene expression networks regulating each  other in the direction of homeostasis
  10. 10. Can BigData give BigMeaning to make BigChanges in our COMMUNITIES? THANK YOU Poonacha Machaiah (e) poonacha.machaiah@above‐inc.com

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