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    TAROM TAROM Presentation Transcript

    • Benedict Gombocz
    •  Romania’s flag carrier and currently its oldest operating airline.  Based in Otopeni; its headquarters and its primary hub is at Henri Coandă International Airport.  Currently the biggest airline operating in Romania based on fleet size, international destinations, and international flights; second biggest measured by carried passengers, behind only Wizz Air.  Its name is a Romanian acronym for Transporturile Aeriene ROMâne (Romanian Air Transport).  The Government of Romania (Ministry of Transport) owns 95% of TAROM.  Transported nearly 2.2 million passengers in 2012, with a normal load factor of 66%.  Member of SkyTeam; joined on 25 June 2010.
    •  Hubs:    Henri Coandă International Airport Iaşi International Airport Focus cities:   Cluj-Napoca International Airport Sibiu International Airport
    •  TAROM’s logo, representing a swallow flying, has been used on all TAROM aircraft since its founding in 1954.  The logo on the trail was painted in red, with a red cheatline, in the 1970s livery.  The livery introduced early in the 1990s (on the Airbus A310 aircraft) is a “Eurowhite” scheme where the titles and the tailfin are painted in dark blue.  The current color scheme (introduced on the A318 in 2006) is a slightly changed version of the previous color scheme, with a massive logo on the tailfin; the engine pods likewise are painted in dark blue.  All aircraft in TAROM’s fleet are given a “name” that is a Romanian toponym; for example, the names of the ATR aircraft in the fleet are related to Romania’s rivers; the Boeing aircraft bear names of Romania’s cities; the Airbus long-haul aircraft bear Romanian historical territory names; the new Airbus A318 bears names of Romanian aviation pioneers.  To mark its 55th anniversary in 2009, a Boeing 737-700 (YR-BGG “Craiova”) was painted in a retro jet color scheme, which represented the airline’s first livery used in the 1950s on Lisunov Li-2 airplanes.
    •  The airline operates 52 destinations (includes charters) in 22 countries (Europe, Middle East, and northern Africa), which includes 10 domestic destinations.
    •  TAROM was initially scheduled to join SkyTeam as an associate member (sponsored by Alitalia) in 2006, but the entry into the alliance was delayed until 2008.  SkyTeam signed a SkyTeam Alliance Associate Adherence Agreement (SAAAA) agreement with TAROM, which indicated that the airline was on the track to join the alliance as an associate member (sponsored by Air France).  SkyTeam renewed its membership program on 22 June 2010, thus making TAROM a future full member of that alliance.  TAROM became a full member of SkyTeam on 25 June 2010.
    •  TAROM has codeshare agreements with these airlines (*indicates fellow SkyTeam members):                Aeroflot* Air France* Air Moldova Alitalia* Austrian Airlines (Star Alliance) Brussels Airlines (Star Alliance) Bulgaria Air Cyprus Airways Czech Airlines* Jat Airways LOT Polish Airlines (Star Alliance) KLM* Middle East Airlines* Olympic Air (future Star Alliance) Royal Jordanian (Oneworld)
    •  YouTube links:  TAROM Christmas Commercial 2009 HD: http://www.youtube.com/watch?v=CJ4W6OsaXTw  TAROM ECO Commercial 2010:  http://www.youtube.com/watch?v=pLCbdFlZwt4 TAROM A318 – Safety Demonstration Video (Avionul TAROM): http://www.youtube.com/watch?v=-Lww3o_pIVs