2. Introduction
• Virtual reality is beginning to make their way into the
gaming industry, giving the ability to the player to explore
the virtual world of gaming.
• The project is aimed at gamers and anyone that have an
interest in the virtual gaming industry.
• Project objective is to improve games such as Dungeons
and Dragons (D&D) so that it can be implemented in the
Oculus rift environment.
7. Research And Development Mind Map
■ The scope of the project is to improve
or advance the performance of the
oculus rift to implement games such as
Dungeons & Dragons to the virtual
world
11. Marketing
The 4 P’s of marketing:
Product functionalities, design and
quality
Place and Promotion will look at the
location, transportation, advertising
and sale force of the product
Price of the product will be
calculated from estimated cost of all
the service needed to build and test
the completed product.
12. Mind Map of Target Market
Target Market
Product
Price
Promotion
Place
Advertising
Direct Marketing
Locations
Transportation
Trade Channels
Design
Quality
Technology
Functionality
Discounts
Payment methods
Insurance
Sales Force
Production cost
■ A basic brainstorm of
the action that is needed
to be taken to promote
the product to the sales
market.
14. MS project on Target Market (Gantt Chart)
■ A section on the
advertising plan.
15. Target Market (Resource sheet)
■ Average salary per hour rate for each employee.
■ The pay rise for employee is around 2.2 - 3% and will commence from on the year 2.
26. Total cost
Year 1 202667.4
Year2 202667.4
Year3 361776.2
Year4 361853.4
Year5 361853.4
Total 1490817.8
Total Cost
Year 1 198889
Year 2 256489
Year 3 303590.2
Year 4 303590.2
Year 5 303590.2
Total 1366148.6
Tech Operation Tech Support
Cost for 5 years period
28. Technical Manufacturing and HR
■ Tech Manufacturing
• What we Manufacture
• What we developed
• How we achieved these tasks
■ Human Resource
• Staff
• Equipment
34. Cost for 5 years period
Five year plan
Year Total
year 1-2 € 1,294,876.00
year 3-4 € 654,952.80
year 5 € 236,524.80
Total € 2,186,353.60
Five year plan
Year Total
year 1-2 € 341,840.00
year 3-4 € 497,320.00
year 5 € 518,120.00
Total € 1,357,280.00
Technical Manufacturing HR
36. Technical Issue
• Project may face risks in the
process of applying various
functionality of the game into
the Oculus rift.
• Programming issues and
motion sensors can play a key
role in the technical aspect of
this project
Risks
• Game is not well Received
• Health & Safety
• Failed to capture the VR experience
37. Revenue
t
Size of Market Y1-Y5 Unit Cost
900
Pentration Rate Number of D&D players Market Volume
F(t)
Year 1
0.0% 1000000 0 €0.00
Year 2
0.1% 1000000 1000 €900,000.00
Year 3
0.5% 1000000 5000 €4,500,000.00
Year 4
1.0% 1000000 10000 €9,000,000.00
Year 5
2.0% 1000000 20000 €18,000,000.00
Total Sales
€32,400,000.00
0
2000
4000
6000
8000
10000
12000
14000
16000
18000
20000
Year 1 Year 2 Year 3 Year 4 Year 5
Sales
Adjusted for Penetration
Size of Market
38. Payback period
Year
0 10,000,000.00€
1 -€ 10,000,000.00€
2 900,000.00€ 9,100,000.00€
3 4,500,000.00€ 4,600,000.00€
4 9,000,000.00€ 4,400,000.00-€
5 18,000,000.00€ 22,400,000.00-€
• Length of the
time it takes to
pay back the
initial
investment
• In our project
we are paying
back in 4th year
39. NPV Profitability index
-€10,000,000 125.35%
€0.00
€572,787.90
€2,284,754.28
€3,645,399.72
€5,816,353.77
€12,319,295.66
NPV €2,319,296
Profit index = NPV/investment
= 2,319,296/10,000,000=0.23
40. Conclusion
The overall aim of this virtual reality game project was to
create a game such as Dungeons and Dragon for the improving
oculus rift.
The project is aimed at gamers and anyone that have an
interest in the virtual gaming industry, who wants to
experience their favourite games come to virtual reality.
This project can be further corrected and upgraded to assist
special needs in the future.
