PR Students: Networking 101

Online Networking for PR Students Heather Whaling Geben Communication [email_address] twitter.com/prtini

Old School vs. New School
Cut through the clutter.
Expand your network.
Photo credit: Corey Leopold and Sarah M. Stewart

Connections --> Leads --> Jobs
45% percent of employers research job candidates on social networks
18% found content that convinced them to hire a candidate, such as:
Candidate’s personality & fit within the org (50%)
Profile supported candidate’s qualifications (39
Candidate was creative (38%)
Solid communication skills (35%)
Candidate was well-rounded (33%)
Other people posted good references
about the candidate (19%)
Survey: CareerBuilder

Online Networking: Back to Basics

Social Networks
LinkedIn (linkedin.com)
Connections
Recommendations
Jobs
Groups
#PR Intern #EntryPR
#PRStudChat
PRSA and PRSSA
PR Open Mic (propenmic.org)
20 Something Bloggers (20sb.net)

Twitter
Chats
#prstudchat, monthly
#u30pro, Thursdays at 7 p.m.
Jobs/internships
@heatherhuhman
@prsarahevans
@prsajobcenter
Hashtags
#prjobs
#entrylevel
#pradvice

"It's one thing to connect with people on social media sites, but take the initiative to attend an event or set up a lunch or coffee date with someone in the area. If you are willing to put in the extra effort to do these things, your reward will be far greater in the end."
-- Adrienne Bailey (@adriennebailey)

Your Turn:
Questions? Comments?
slideshare.net/heatherwhaling
Heather Whaling Geben Communication [email_address] twitter.com/prtini

PR Students: Networking 101

by Geben Communication on Sep 22, 2009

Accessibility

Categories

Upload Details

Usage Rights

3 Embeds 4

Statistics

PR Students: Networking 101 Presentation Transcript

http://www.linkedin.com	2
http://www.lmodules.com	1
http://www.slideshare.net	1