More Related Content Similar to Using Social Media in the Channel Similar to Using Social Media in the Channel (20) Using Social Media in the Channel1. Channel Marketing and the Role of Social Media Heather K. Margolis, President Channel Maven Consulting 7. How Does Social Media Fit? Social Media Marketing Email Portal Newsletter Webinars Events TreeHouse Interactive © 2009 9. Whose Responsibility is Social Media? Executive Drive Thought Leadership PR Get the “Word” out Marketing Create Content Sales Provide Value Technology Solve Problems Administrative Build Internal Community 14. Where to Start Listen Participate Generate Buzz Share Content Community Building & Social Networking Tactics, Tools, Time LESS TIME MORE TIME Editor's Notes 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008 03/13/10 TreeHouse Interactive – Confidential © 2008