Getting the word out! KT strategies for promoting the use of CIHR-funded reviews
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Getting the word out! KT strategies for promoting the use of CIHR-funded reviews

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Presented May 10, 2012 during Oral Session 7 of the 2012 Cochrane Canada Symposium

Presented May 10, 2012 during Oral Session 7 of the 2012 Cochrane Canada Symposium

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Getting the word out! KT strategies for promoting the use of CIHR-funded reviews Getting the word out! KT strategies for promoting the use of CIHR-funded reviews Presentation Transcript

  • Getting the word out! KT strategies for promoting the use of CIHR-funded reviews Maureen Dobbins Daiva Tirilis Kara DeCorby Heather Husson
  • Who are we? PROFESSIONAL DEVELOPMENTASSESSMENTS & EDUCATION CUSTOMIZED SUPPORT & CONSULTATION A SEARCHABLE ONLINE REGISTRY of quality-rated review literature to support evidence-informed decision making in public health >2,600 reviews in 22 topic areas >5,300 registered users Electronic tailored messages sent to registered users monthly www.health-evidence.ca
  • The Health Evidence TeamMaureen Dobbins Kara DeCorby Heather HussonScientific Director Administrative Director Project ManagerTel: 905 525-9140 ext 20455 Tel: (905) 525-9140 ext. 20461 Tel: (905) 525-9140 ext. 20462E-mail: dobbinsm@mcmaster.ca E-mail: kdecorby@health-evidence.ca E-mail: hhusson@health-evidence.ca Lori Greco Robyn Traynor Lyndsey McRae Knowledge Broker Research Coordinator Research Assistant
  • Overview  CIHR-funded Meetings, Planning & Dissemination grant (MOP-238541)  Implemented active KT strategies to promote CIHR-funded systematic reviews relevant to public health  Evaluated tailored messaging, shown effective in supporting EIDM in a CIHR-funded randomized controlled trial 2004-2007(MOP-64201)Getting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
  • Methods 11 CIHR-funded, high-quality reviews identified  Quality rated by two independent reviewers  Summarized to present key findings and implications Tailored e-mail(s) invited decision makers to webinar(s) to discuss review findings Online evaluation survey immediately post, and 5 months post (each) webinar Moderated, online discussion forum accompanying (each) webinar
  • Results – 11 CIHR-Funded ReviewsArticle Authors Date Rating Booth, M. 2004 9Addressing childhood obesity: The evidence for action (Report) et al. (strong)Printed educational materials: Effects on professional practice and health care Farmer, A.P. 2008 8outcomes et al. (strong)Effectiveness of interventions to improve the health and housing status of Fitzpatrick- 2011 9homeless people: A rapid systematic review Lewis, D. et al. (strong) Kramer, M.S. 2002 9Optimal duration of exclusive breastfeeding et al. (strong) Kramer, M.S. 2003 9Energy and protein intake in pregnancy et al. (strong)Internet-based innovations for the prevention of eating disorders: A systematic Newton, M.S. 2006 10review et al. (strong) OBrien, K. 2010 10Aerobic exercise interventions for adults living with HIV/AIDS et al. (strong) Shepperd,S. 2009 8Alternatives to inpatient mental health care for children and young people et al. (strong)A systematic review of population health approaches to prevent type II Shiell,A. 2008 9diabetes: Report to the Public Health Agency of Canada (Report) et al. (strong)A systematic review of internet-based self-management interventions for Stinson,J. 2009 9youth with health conditions et al. (strong) Winzenberg, 2006 9Calcium supplementation for improving bone mineral density in children T.M. et al. (strong)
  • Results – Webinar InterestReproductive Health Program Planning(webinar held November 2011) 1,169 tailored invites to Health Evidence users  54 registered  42 attended Webinar recording: 56 Views, 36 Downloads
  • Results – Webinar InterestSocial Determinants of Health Program Planning (webinars held December 2011) 2,020 tailored invites to Health Evidence users  77 registered + 73 (for re-hosting) = 150  56 attended + 49 (for re-hosting) = 105 Webinar recording: 48 Views; 37 Downloads
  • Results – Webinar InterestChild / Family Health Program Planning(webinar held February 2012) 2,719 tailored invites to Health Evidence users  100 registered  73 attended Webinar recording: 38 Views; 15 Downloads
  • Results – Webinar InterestChronic Diseases Prevention Program Planning (webinars held February & March 2012) 2,849 tailored invites to Health Evidence users  110 registered + 66 (for re-hosting) = 176  78 attended + 57 (for re-hosting) = 135 Webinar recording: 20 Views; 14 Downloads
  • Results – Webinar Participants Where are you from? British Columbia 4%  PEI 1% Alberta 8%  Newfoundland 1% Saskatchewan 4%  Nunavut 0% Manitoba 7%  NWT 0% Ontario 57%  Yukon 0% Quebec 2%  USA 2% New Brunswick 2%  Europe 2% Nova Scotia 10%
  • Results – Webinar Polls 85% - evidence presented was helpful  Child / Family Health webinar most helpful (95% responded ‘Y’) 79% - evidence presented was new to participant  Child / Family Health webinar and Chronic Diseases Prevention webinar ‘newest’ evidence (100% responded ‘Y’)
  • Results – Online Discussion Forum40003500 3,44830002500 2,77320001500 1,720 1,5421000500 0 Reproductive Social Child / Family Chronic Health Determinants Health Diseases of Health Prevention
  • Results – Baseline Evaluation 191 respondents Prefer not to respond 2.7% Reproductive 92% female Health 15.5% Chronic Diseases 32.1% 33% age 50-59 Child / Family Health 18.7%  28% age 40-49 Social Determinants of Health 28% Public Health Nurses 31.0%  16% Health Promoters 55% Municipal Health Unit / Regional Health Authority employees
  • Results – Baseline Evaluation 50% - evidence relevant to their work  29% - evidence not relevant Re: informing planning decisions (next 5 mths)  56% want to use the evidence presented  42% intend to use the evidence  36% expect to use the evidence 59% believe evidence will be beneficial to informing program decisions
  • Results – Baseline Evaluation  Re: expectations in the workplace to use research evidence to inform decisions  83% feel “people think that I should”  82% feel “people important to me want me to”  84% feel “it is expected”  43% feel “under social pressure”Getting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
  • Results – Baseline Evaluation Re: self perceptions of using research evidence to inform program decisions  80% feel “I am confident”  58% feel “for me, it is easy”  39% feel “the decision is beyond my control” • 44% disagreed with this statement  19% feel “[the decision] is entirely up to me” • 59% disagreed with this statement
  • Results – Baseline Evaluation  73% satisfied with webinar  77% feel webinar was useful in translating public health research evidenceGetting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
  • Summary Tailored messages created considerable interest in webinars Webinar participation varied by group Discussion Forum not used interactively as intended, but evolved to ‘Post Board’ (with traffic) Majority of survey respondents have a desire/intent to use research evidence to inform planning decisions, but few feel that the decision making is in their hands
  • Questions? Contact us!Getting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012