Transcript of "Getting the word out! KT strategies for promoting the use of CIHR-funded reviews"
Getting the word out! KT strategies for promoting the use of CIHR-funded reviews Maureen Dobbins Daiva Tirilis Kara DeCorby Heather Husson
Who are we? PROFESSIONAL DEVELOPMENTASSESSMENTS & EDUCATION CUSTOMIZED SUPPORT & CONSULTATION A SEARCHABLE ONLINE REGISTRY of quality-rated review literature to support evidence-informed decision making in public health >2,600 reviews in 22 topic areas >5,300 registered users Electronic tailored messages sent to registered users monthly www.health-evidence.ca
The Health Evidence TeamMaureen Dobbins Kara DeCorby Heather HussonScientific Director Administrative Director Project ManagerTel: 905 525-9140 ext 20455 Tel: (905) 525-9140 ext. 20461 Tel: (905) 525-9140 ext. 20462E-mail: firstname.lastname@example.org E-mail: email@example.com E-mail: firstname.lastname@example.org Lori Greco Robyn Traynor Lyndsey McRae Knowledge Broker Research Coordinator Research Assistant
Overview CIHR-funded Meetings, Planning & Dissemination grant (MOP-238541) Implemented active KT strategies to promote CIHR-funded systematic reviews relevant to public health Evaluated tailored messaging, shown effective in supporting EIDM in a CIHR-funded randomized controlled trial 2004-2007(MOP-64201)Getting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
Methods 11 CIHR-funded, high-quality reviews identified Quality rated by two independent reviewers Summarized to present key findings and implications Tailored e-mail(s) invited decision makers to webinar(s) to discuss review findings Online evaluation survey immediately post, and 5 months post (each) webinar Moderated, online discussion forum accompanying (each) webinar
Results – 11 CIHR-Funded ReviewsArticle Authors Date Rating Booth, M. 2004 9Addressing childhood obesity: The evidence for action (Report) et al. (strong)Printed educational materials: Effects on professional practice and health care Farmer, A.P. 2008 8outcomes et al. (strong)Effectiveness of interventions to improve the health and housing status of Fitzpatrick- 2011 9homeless people: A rapid systematic review Lewis, D. et al. (strong) Kramer, M.S. 2002 9Optimal duration of exclusive breastfeeding et al. (strong) Kramer, M.S. 2003 9Energy and protein intake in pregnancy et al. (strong)Internet-based innovations for the prevention of eating disorders: A systematic Newton, M.S. 2006 10review et al. (strong) OBrien, K. 2010 10Aerobic exercise interventions for adults living with HIV/AIDS et al. (strong) Shepperd,S. 2009 8Alternatives to inpatient mental health care for children and young people et al. (strong)A systematic review of population health approaches to prevent type II Shiell,A. 2008 9diabetes: Report to the Public Health Agency of Canada (Report) et al. (strong)A systematic review of internet-based self-management interventions for Stinson,J. 2009 9youth with health conditions et al. (strong) Winzenberg, 2006 9Calcium supplementation for improving bone mineral density in children T.M. et al. (strong)
Results – Webinar InterestReproductive Health Program Planning(webinar held November 2011) 1,169 tailored invites to Health Evidence users 54 registered 42 attended Webinar recording: 56 Views, 36 Downloads
Results – Webinar InterestSocial Determinants of Health Program Planning (webinars held December 2011) 2,020 tailored invites to Health Evidence users 77 registered + 73 (for re-hosting) = 150 56 attended + 49 (for re-hosting) = 105 Webinar recording: 48 Views; 37 Downloads
Results – Webinar InterestChild / Family Health Program Planning(webinar held February 2012) 2,719 tailored invites to Health Evidence users 100 registered 73 attended Webinar recording: 38 Views; 15 Downloads
Results – Webinar InterestChronic Diseases Prevention Program Planning (webinars held February & March 2012) 2,849 tailored invites to Health Evidence users 110 registered + 66 (for re-hosting) = 176 78 attended + 57 (for re-hosting) = 135 Webinar recording: 20 Views; 14 Downloads
Results – Webinar Participants Where are you from? British Columbia 4% PEI 1% Alberta 8% Newfoundland 1% Saskatchewan 4% Nunavut 0% Manitoba 7% NWT 0% Ontario 57% Yukon 0% Quebec 2% USA 2% New Brunswick 2% Europe 2% Nova Scotia 10%
Results – Webinar Polls 85% - evidence presented was helpful Child / Family Health webinar most helpful (95% responded ‘Y’) 79% - evidence presented was new to participant Child / Family Health webinar and Chronic Diseases Prevention webinar ‘newest’ evidence (100% responded ‘Y’)
Results – Online Discussion Forum40003500 3,44830002500 2,77320001500 1,720 1,5421000500 0 Reproductive Social Child / Family Chronic Health Determinants Health Diseases of Health Prevention
Results – Baseline Evaluation 191 respondents Prefer not to respond 2.7% Reproductive 92% female Health 15.5% Chronic Diseases 32.1% 33% age 50-59 Child / Family Health 18.7% 28% age 40-49 Social Determinants of Health 28% Public Health Nurses 31.0% 16% Health Promoters 55% Municipal Health Unit / Regional Health Authority employees
Results – Baseline Evaluation 50% - evidence relevant to their work 29% - evidence not relevant Re: informing planning decisions (next 5 mths) 56% want to use the evidence presented 42% intend to use the evidence 36% expect to use the evidence 59% believe evidence will be beneficial to informing program decisions
Results – Baseline Evaluation Re: expectations in the workplace to use research evidence to inform decisions 83% feel “people think that I should” 82% feel “people important to me want me to” 84% feel “it is expected” 43% feel “under social pressure”Getting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
Results – Baseline Evaluation Re: self perceptions of using research evidence to inform program decisions 80% feel “I am confident” 58% feel “for me, it is easy” 39% feel “the decision is beyond my control” • 44% disagreed with this statement 19% feel “[the decision] is entirely up to me” • 59% disagreed with this statement
Results – Baseline Evaluation 73% satisfied with webinar 77% feel webinar was useful in translating public health research evidenceGetting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
Summary Tailored messages created considerable interest in webinars Webinar participation varied by group Discussion Forum not used interactively as intended, but evolved to ‘Post Board’ (with traffic) Majority of survey respondents have a desire/intent to use research evidence to inform planning decisions, but few feel that the decision making is in their hands
Questions? Contact us!Getting the word out: KT strategies for promoting the use of CIHR-funded reviews10th Annual Cochrane Canada Symposium, May 10, 2012
A particular slide catching your eye?
Clipping is a handy way to collect important slides you want to go back to later.