Voicetap

Acquire. Knowledge. Mrigank Tripathi Startup Saturday New Delhi June 8, 2009

The Voicetap team consists of a Management Consultant, a couple of Geeks, an IITian and a couple of social media experts M (CEO)

Founder - Voicetap

Ex strategy consultant (Mercer Management Consulting), Reliance Infocomm

Engineer from Nagpur and MBA from INSEAD

D (Technology)

First believer in Voicetap

Analytics expert with experience in both hardware and software

Ex Travelguru.com, Mphasis, World bank

V (Social media)

Social media expert

Met M on board the Jagriti Yatra – and teamed up soon after

Current IITB student

U (Operations)

Startup lady

Extensive operations & testing experience

Ex Videocrux, Statesman

Y (Content)

International social media marketing expert

Extensive marketing and content experience

Ex 123greetings.com

What drives decisions related to career or education in India? Case 1 Drivers in a 12 th class student’s decision making process of what to do post school Case 2 Drivers for a college going student to decide on his future career

‘ My friend is going there…”

“ The crowd is good there”

“ My parents want me to...”

“ This is what I got post my 12 th ”

“ The counselor told me to…”

“ Parents want me to”

“ What's hot right now is…”

“ I searched online”

“ I know someone in…”

“ This is what I got”

In both cases, critical decisions have been made based on half knowledge. Can there be a better way?

The internet of course… or is it?

Directional information (addresses, profiles, course information, news)

Answers to specific questions (How can I install the latest patch on Microsoft XP / What are the legalities for setting up a business in India?)

General information (Background information on courses available / Trends / Potential career options?)

Training (How to get into IIT / How to prepare for the CAT)

Advise, tips & ‘how to’ information (What should I do post my 12 th ? / What career is good for me?)

Family Friends Extended friends of family People will search for information – but want to speak with experts for knowledge

Voicetap allows people to connect with established experts who are outside their influence zone… Interact with experts in various fields to gain structured knowledge related to career, education or entrepreneurship, using a unique mix of the internet and phones. Use To get Related to Internet Phones Young executives College students Class XIth, XIIth students ‘ How – to’ Tips and tricks Advise Entrepreneurship Education Career

Voicetap uses similar backend infrastructure as that of ‘Earnings calls’ to enable multiple ‘knowledge calls’

Knowledge experts get onto call and provide relevant information

Voicetap team moderates the call and asks the questions that have been decided on

Knowledge seekers dial in from across India to the call and provide feedback post the call

Voicetap team structures and sets up the call, finalizes the questions, and intimates all those who have registered with final agenda

1 1 2 3 3 3 Telecom bridge

Knowledge seekers register for the call of their choice, view profile, questions and post questions if required

Knowledge experts are acquired for relevant knowledge topic

1 1 2 3 3 3 Working of Voicetap Working steps A person needs only a phone to be able to use the Voicetap services. Voicetap team Knowledge Experts Knowledge seekers Voicetap website

Experts will provide advise, tips and ‘how-to’ steps related to four related knowledge areas Knowledge areas

Understand the various careers, requirements, potential and realities.

Clear out any misconceptions related to careers

Find out the best courses relevant to a particular career

Call focus

Understand the various courses, options and potential post it

Get to know the tips and tricks related to many exams / colleges

Find out about various colleges

Understand the various options related to various streams

Get to know the tips, tricks related to admissions to various higher education options

The how-to guides for admissions

Understand the various elements related to entrepreneurship right from ideation to exits

Tips and tricks on various finer points related to entrepreneurship (raising capital, negotiations etc.)

Career related knowledge Graduate studies Post Graduate studies Entrepreneurship

The knowledge calls are structured to attract a wide range of users… … and are finalized only once there is enough interest in the call. Sample knowledge calls Relevance       College going student   Engineering admission expert How to go about finding the best private engineering college   HR guru How to crack any interview   College student(s) Common mistakes made while choosing college courses   Advertisement executive with > 10 years of experience Career in advertising   Harvard MBA student from India How to get into Harvard   IITJEE AI rank 3, 4 (2008) 10 things to watch out for in the IITJEE exam Executives School student Expert profile Call details

Voicetap is currently in Alpha phase, and will go Beta by the 23 rd of March. ά (Alpha) Live