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Email for Retailers

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The perception of email is that it is declining in value. The reality is that it still is the channel that delivers the most ROI and that UK retailers do not use it as effectively as their US …

The perception of email is that it is declining in value. The reality is that it still is the channel that delivers the most ROI and that UK retailers do not use it as effectively as their US counterparts. This presentation highlights the value of email in retail and how retailers can be tapping into the value it creates.


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