Recent Portfolio Items

1. Print Portfolio
Harry John Kerker
818.653.5023
Harry John Kerker is a unique creative talent who’s fingerprints can be seen on the images of many of America’s leading
brands. He’s been the creative juice behind fortune 500’s and the visionary behind some of America’s most iconic brands.
He’s a strategically grounded out-of-the-box thinker, a dynamic presenter and an inspiration to people around him to push
the creative envelope. He’s been honored with over 200 national and regional awards by his peers and he loves a new
challenge. The following is a small print sampling, his is complete resume is available upon request.

2. Harry John Kerker
Harry@Kerkom.com
Office: 818 542-3500
Cell: 818-653-5023
Summary
Senior marketing/creative professional with a unique combination of experience building the brands
of Fortune 500s and creating new ones from the start-ups. Experienced team leader and motivator
of talent. Highly effective at formulating marketing strategies and managing the execution of global,
national or regional marketing campaigns.
• Energetic, highly skilled and experienced professional with an award
winning and success filled record of brand building and launching
successful integrated marketing campaigns across a broad variety of
markets and products categories.
• Experienced in reenergizing and repositioning existing brands along
with developing strategies for building new ones.
• Effective at the management and administration of multi-million dollar
campaigns and project budgets as well as those with limited dollars.
• Highly persuasive presentation skills and hands on mastery of industry
required computer applications.
• Over 25 years of hands on advertising and direct response experience in
consumer and B2B

3. PROFESSIONAL EXPERIENCE
Kerker Kommunications Inc., Glendale CA 1992-present
A successful award winning advertising boutique servicing products in the package goods, finance,
high-tech, health care and the building industries.
CEO/Creative Director
• Employed and directed a staff of ten, plus freelancers in a variety of brand marketing assignments that
included strategic development, brand identities, print and direct response, broadcast, web and trade
show exhibits.
• Responsible for new business, client contact and day-to-day management of schedules and budgets.
• Most recently successfully redefined the way commercial builders market urban infill projects with
Playa Vista a 5000 home masterplanned community on the Westside of Los Angeles. Our work was
recognized by the National Association of Builders with it’s gold award for the best advertising
campaign in America for a masterplanned community along with Elan, MAME and Athena gold, all
highly regarded industry association awards.
Most notable accounts:
Countrywide HomeLoans, Coca Cola, Odwalla Fruit Juices, Power Aid, EZLube, Career Education Corp,
CSCA Le Cordon Blue Cooking Academy, United Health/Secure Horizons, Maria’s Italian Kitchen, Playa
Vista, Hammer Ventures/Little Tokyo Lofts, Bancroft Capital/The Peloton, Boulder Colorado, Sea Coun-
try Homes, The Corky McMillan Company/Eastern Urban Center, Pacific Asia Museum, Wave9 Audio
(Hong Kong), Sterling Software, Infonet, Los Angeles Times

4. HDM, HCM (Young & Rubicam) Lord Dentsu & Partners. LA 1983-1992
One of the world’s largest and most respected multi-national advertising agencies in the field of
consumer package goods
VP/Associate Creative Director
• Creative oversight of a creative department of 30.
• Oversaw the development and execution of multi-million dollar national and international advertising
campaigns.
• Headed a new business team that secured accounts such as Hewlett Packard, Kraft & Mexico Tourism
• Created, advocated and headed a team who’s sole purpose was to link all Y&R’s creative teams world-
wide via computer in order to work as one multinational creative department, a first in the industry.
• Transformed the B2B marketing campaign of Flying Tigers into the consumer focused campaign of
Federal Express. Was solely responsible for Hewlett Packards’s worldwide branding campaign and was
awarded by them for their appreciation of my efforts. Was awarded the Clio, One Show, Telly, Belding
and the Art Director’s Club of New York Gold Medal.
Most notable accounts:
Hewlett Packard, Federal Express, Alfa Romeo. Peugeot, Suzuki, Sanyo, Westin Hotels, Mexico Tourism,
Corona Beer, KFC, Kraft

5. East Coast Employment:
Boston, MA 1973-82
Worked in the positions of Associate Creative Director, Sr. Art Director and Art Director, both full
time and freelance for creative powerhouses such as Marvin & Leonard, Hill Holiday and The Arnold
Company. Was the winner of over 200 creative awards including a television Emmy.
Most notable accounts:
Launched Timberland Footwear and created the first ad campaign and the current brand identity
for New Balance athletic shoes. Was the creative force behind Solomon Ski Equipment, Hood Yacht
Systems, Puma, Converse, Land Lubber, Arp Synthesizers, Stride Rite, Meissen China, John Newcomb
Tennis and Arnold Palmer Golf Academies, Burger King of New England, Fist Vermont, Shawmut Bank,
Bauer and Black, Lincoln Fruit Juices.
Education:
Graduate The Art Institute of Boston 1970, Furthering Education, Boston University School of
Communications and Russell Sage College New York. Currently studying for MFA degree.
Advertising Awards:
Over 200 awards, including Clio, The Art Director’s club of New York Gold Medal, Belding, and a
Television Emmy. Most recently I’ve won MAME Gold, Elan Gold, Athena Gold (Newspaper Association
of America) and the National Sales & Marketing Council’s Gold Award for the Best Advertising
Marketing Campaign for a Masterplanned Community (Playa Vista) in America.
Special:
Member of the board of directors, Montecito Fine Arts College of Design.

6. Real Estate
• Playa Vista
• Little Tokyo Lofts
• The Peloton
• Granada Court
• Sea Country Homes
• Corky McMillin Co.

7. Education
• California School
of Culinary Arts
• Kitchen Academy
• Career Education Corp.

8. Hydration Drinks
• Power Aid
(Coca Cola Co.)

9. Finance
• Countrywide
• Full Spectrum Lending

10. Newspaper
• LA Times Calendar
• OC Register

11. Fruit Juices
• Odwalla
(Coca Cola Co.)
• Lincoln

12. High Tech
• Hewlett Packard
• Symark
• Sterling Software
• Thinque Systems
• CCD

13. Hotels
• Westin

14. Tourism
• Mexico
• Puerto Vallarta
• Acapulco
• Cabo
• Mazatlan
• Golf Mexico

15. Health Care
• United Health
• Secure Horizons Gold

16. Telecom
• Infonet

17. Airline/AirCargo
• AeroMexico
• Mexicana
• FedEx
• Flying Tigers
• UTI
• BAX Global

18. EZLube (It’s a hard road. We make it EZ.)

19. Brand Identity. Destination & Product Marks.

20. Awards
• Television Emmy
• Cleo
• Hatch
• Belding
• Andy
• One Show
• Art Directors Club NY
• Telly
• Mame
• Elan
• Athena
• Best In The West
• Nat Asso of Builders
• Connuncation Arts