Professional Development Seminar NOT JUST ANOTHER PRICING LECTURE

by Harriete Estel Berman on Apr 02, 2010

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NOT JUST ANOTHER PRICING LECTURE: A Dialog About Pricing Your Work was presented March 12, 2010 at the Professional Development Seminar during the SNAG Conference . Learn the pricing strategies from Melissa Borrell, Guido Schindler, Francesca Vitali, and Bruce Baker. A separate podcast of Questions and Answers with the audience and speakers is available on the SNAG web site at: http://www.snagmetalsmith.org/.docs/pg/10571#Pricing. (The Podcast is at the bottom of the window.)

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Professional Development Seminar NOT JUST ANOTHER PRICING LECTURE — Webinar Transcript

Not Just Another Pricing Lecture A Dialog About Pricing Your Work

Organized by: Don Friedlich Andy Cooperman Harriete Estel Berman Not Just Another Pricing Lecture A Dialog About Pricing Your Work

Houston SNAG Conference Not Just Another Pricing Lecture A Dialog About Pricing Your Work

Not Just Another Pricing Lecture A Dialog About Pricing Your Work

Melissa Borrell Guido Schindler Francesca Vitali Bruce Baker Not Just Another Pricing Lecture A Dialog About Pricing Your Work

Melissa Borrell Guido Schindler Francesca Vitali Bruce Baker Not Just Another Pricing Lecture A Dialog About Pricing Your Work FOLLOWED BY Questions & Answers

PDS sponsors: Moo cards.com

Melissa Borrell Guido Schindler Francesca Vitali Bruce Baker Not Just Another Pricing Lecture A Dialog About Pricing Your Work FOLLOWED BY Questions & Answers

Melissa Borrell Not Just Another Pricing Lecture

Cost x 3= wholesale price wholesale x 2= retail price

Guido Schindler Not Just Another Pricing Lecture

Not Just Another Pricing Lecture Francesca Vitali

Completing paper elements

Andy Cooperman S N A G Don Friedlich Y O U

Not Just Another Pricing Lecture Bruce Baker

Bruce Baker

Bruce Baker ESTABLISH Your WHOLE SALE PRICE

Bruce Baker Wholesale Price = is your lowest possible price and still MAKE MONEY

Bruce Baker Know the difference between: CASH FLOW or MAKING MONEY

Bruce Baker Mark UP your materials

Bruce Baker materials In your studio eat cash

Bruce Baker $ upplie$

Bruce Baker ADD+ A SALES FEE

Bruce Baker ADD+ A SALES FEE +Material cost

Bruce Baker ADD+ A SALES FEE +Material cost +Labor

Bruce Baker ADD+ A SALES FEE + Material cost + Labor + Overhead

Bruce Baker + Overhead

Bruce Baker A SALES FEE

Bruce Baker A SALES FEE + 20%

Bruce Baker + SALES FEE +20% + Material cost + Labor + Overhead

Bruce Baker + SALES FEE = 20% + Material cost + Labor + Overhead

Bruce Baker Wholesale PRICE X 2 (or more) = RETAIL PRICE

Bruce Baker “ My WHOLESALE PRICE is ___________.” “ My suggested RETAIL PRICE _________.”

Not Just Another Pricing Lecture A Dialog About Pricing Your Work Questions & Answers with our speakers…

Not Just Another Pricing Lecture A Dialog About Pricing Your Work Questions & Answers with our speakers? A separate Podcast.

Not Just Another Pricing Lecture : A Dialog About Pricing Your Work Handouts and Podcast with our speakers and audience at the links provided below this presentation.

Not Just Another Pricing Lecture : A Dialog About Pricing Your Work Audio Recording: Davis Audio Visual, LLC Audio Editing: Harriete Estel Berman

Professional Development Seminar Houston SNAG Conference

Harriete Estel Berman , artist, writer at Harriete Estel Berman The PROFESSIONAL DEVELOPMENT SEMINAR
HANDOUTS and PODCAST with Questions and Answers with our speakers and the audience can be found at:
• Professional Development Seminar page on the SNAG website:
http://www.snagmetalsmith.org/Events/Professional_Development_Seminar/

• Professional Development Seminar page on Harriete Estel Berman’s web site. http://www.harriete-estel-berman.info/profguidelines/ProfDevSeminar.html

ADDITIONAL PRICING INFORMATION CONTINUES on ASK Harriete with a month long series including pricing variables, understanding overhead, indirect cost, cash flow and more when pricing your work.
Find all these posts on • ASK Harriete at:
http://askharriete.typepad.com/ask_harriete/pricing-your-work/

PROFESSIONAL GUIDELINES on my site:
http://www.harriete-estel-berman.info/profguidelines/profguide.html
http://tinyurl.com/yc4tamj

PROFESSIONAL GUIDELINES ONE PAGE HANDOUT:
http://www.harriete-estel-berman.info/profguidelines/PGHANDOUT2009.pdf

PROFESSIONAL GUIDELINES Introduction
http://www.slideshare.net/Harriete/professional-guidelines-abridged

Please don’t hesitate to contact me with your questions or comments at: bermaid [at] harriete-estel-berman.info. 2 years ago

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Professional Development Seminar NOT JUST ANOTHER PRICING LECTURE

by Harriete Estel Berman on Apr 02, 2010

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Professional Development Seminar NOT JUST ANOTHER PRICING LECTURE — Webinar Transcript