The Economic Times reported that ‘‘The Twitter tag ‘#indiavotes09’ was the number one topic on the trends list of Twitter search, demonstrating once again the strength of Indians using these new technology tools’’ (IANS, 2009).
It is very significant that the turning point of twitter use in india was in 2008 after the terrorism attack.
Number of politicians use twitter and other social media to do campaign.
Mdia 5003 presentation
Online Journalism and ElectionReporting in IndiaSaayanChattopadhyay HanumNahriah (z3430381)
OUTLINEINTRODUCTIONREPORTING VIDEOMEDIA ONLINE TRANSFORMATIONTYPE OF SOCIAL MEDIA PLATFORMSOCIAL IMPACTCONCLUSION
ABOUT THE ARTICLEOnline news reporting of the last general election in India.Examine the involvement of Indian politician and politicaljournalists.online media change the established political culture, raisesthe issues that interweave notions of modernity, classconsciousness and emerging participatory practices.“being” or “using social media become an “enticing” aspectfor politicians to relate to the young, urban, upwardly middle-class citizens.
Reporting video from India THE CONDITION IN INDIA REPORT FROM SCHOOL
SOCIAL MEDIA PLATFORMSIndependent BlogElection micro sitesTwitter (India ranks third after US and Germany inthe number of Twitter users)FacebookOrkut
Social Media and Online Journalism Transformation..2008 : The turning point was in 26/11 2008,The late 1990s: print media, broadcast andweb journalism should be integratedRecently, print and broadcast newsorganizations have integrated new web-basedcontent and service.
The advantages… Communication platform Connect with the citizens (Interaction) Track candidates’ progress Election fundraising Campaign tool Raising interweaves of notions of modernity Encouraged enthusiastic dissemination of views and opinions Pre-poll prediction
Emerging journalistic practicesEmerging participatory practice and collaboration betwtraditional and new media.Shifting to a virtual spaceFacilitates the transparency and credibility of the news
However… 1. Only 3,7% internet penetrate in India 2. Only provided in English 3. Exclude those who do not access to internet 4. Young generation do not really interested in political (hard issues) 5. only seeking the results
CONCLUSIONTwitter is the most famous tool used duringelection in 2009The editorial structure need to be improvedPoor management, lack of high-quality exclusiveweb content become substantial impediment.It is predicted that in India election 2014, thejournalist will embrace online media further.
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