The Past, Present & Future of Linkbait - Distilled SearchLove London October 2011

1,839 views
1,743 views

Published on

A trip down memory lane - linkbait that's worked in the past, plus a look at what's happening right now and some theories about what SEO linkbait campaigns might look like in the future.

Published in: Technology
2 Comments
2 Likes
Statistics
Notes
No Downloads
Views
Total views
1,839
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
18
Comments
2
Likes
2
Embeds 0
No embeds

No notes for slide

The Past, Present & Future of Linkbait - Distilled SearchLove London October 2011

  1. 1. The Past, Present & Future of Linkbait Hannah Smith @hannah_bo_banna
  2. 2. 1997...
  3. 3. 30,000 links from 1500 domains
  4. 4. 2000...
  5. 5. 1,200,000 links 2800 from domains
  6. 6. 2006...
  7. 7. 4,000 links from 900 domains
  8. 8. 2007...
  9. 9. 1200 links from 334 domains
  10. 10. 2008...
  11. 11. 30,000 links from 840 domains
  12. 12. 2009...
  13. 13. 9,000 links from 1200 domains
  14. 14. But getting links to acommercial site is harder #sadtrombone
  15. 15. 2000...
  16. 16. 79,000 links from 2565 domains
  17. 17. 2005...
  18. 18. 8,000 links from 3,000 domains
  19. 19. 2006-2008...
  20. 20. 45,000 links from 832 domains
  21. 21. 2008...
  22. 22. 203 links from 123 domains
  23. 23. XboxGuess he’s an and I’m more Atari but the way you play your game ain’t fair...
  24. 24. beer pockets 
  25. 25. 250 links
  26. 26. 148 links from 72 domains
  27. 27. iPhone users have More Sex Finally, statistical proof that iPhone users aren’t just getting f*cked by Apple
  28. 28. 859 links from 424 domains
  29. 29. tl;drlow budget? written content can get you great links
  30. 30. what is distilled now?doing right
  31. 31. the future is already here — its just not very evenly distributed...William Gibson
  32. 32. SEO<3 Social Media , PR& Marketing
  33. 33. invest in theplatform
  34. 34. 472 million smartphones will be shipped in 2011
  35. 35. 70%of smartphone users regularlybrowse the internet & use online apps
  36. 36. 67% plan to buy atablet in the next 12 months
  37. 37. Yourbest won’t cut it... do it better...
  38. 38. do what?
  39. 39. start (small is fine – get buy in)
  40. 40. build relationships
  41. 41. mitigate against failure
  42. 42. invest in theplatform
  43. 43. the timeis now
  44. 44. Hannah SmithSEO Consultant – Distilledhannah.smith@distilled.nethttp://twitter.com/#!/hannah_bo_banna

×