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Chris Deering - Handheld Learning 2008

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Chris Deering, Chairman, Codemasters. Opening session presentation for Game On! at Handheld Learning 2008, London

Chris Deering, Chairman, Codemasters. Opening session presentation for Game On! at Handheld Learning 2008, London


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  • 1. Game On …! Handheldlearning 2008 October 14, London Chris Deering
  • 2. Game On…..
    • Games are part of young people’s lives
    • Children from all backgrounds have access
    • Games are part of the social fabric
    • Games are intense experiences that engage and hold attention
  • 3. Game On . . .
    • Technology will underpin tomorrow’s careers
    • Technology already underpins today’s gaming experiences
    • Games adapt to new technology faster than most educational developments
    • Children are among the earliest adopters because of games
  • 4. Game On . . .
    • Social trends stimulate communication and “user generated” contributions
    • Problem/puzzle solving in games stimulates collaboration
    • Collaborative computing and “crowd sourcing” are tomorrows economic and creative engines
  • 5. Game On . . .
    • Games hardware is evolving in physical immersion as well as “eye candy”
    • Games development teams design immersive exploration and problem solving challenges
    • These resources are educator’s best friends
    • But educators must make friends with gaming so these resources can be tapped
  • 6. Game On . . Some Stats
  • 7. Game On . . .
    • 66 million active gamers in UK,FR,DE,IT,SP
    • 28% of European males over 6 are gamers
    • 18% of European females are gamers
    • In the UK, 37% of males and 28% of females are active gamers
    • 74% of children 6-9 are active gamers
    • 80% of 10-14’s are active gamers
  • 8. What are they playing at?
    • (As of March 2008)
    • PS2 22 million
    • PC 21
    • DS 20
    • Wii 11
    • PSP 8
    • XB360 5
    • PS3 5
    • GB 5
  • 9. New Technology Trends - OnLine
    • Multiplayer
    • Team play
    • Constant communications
    • Access to discovery sources
    • Gamer posted game design enhancements
    • Player contributions to aesthetics, sound
    • Achievement recognition
  • 10. New Technology Trends - Mobiles
    • GPS - To find places or people
    • GPS - To be located by others
    • GPS - To access location based information
    • GPS - To enable user generated content
    • Live TV and Video
    • User transmitted sound, photo and video reports and stories
  • 11. Game On . .
    • Much Of Tomorrow’s everyday technology arrives first on games, delivered in a way that engages youth
    • Use of Games that kids already know as catalysts for expressive discussion and as the basis of study can produce impressive educational progress
    • Games Based Learning will become a significant initiative in education..
  • 12. Games .. constantly reinventing tomorrow’s world Can play a compelling role in today’s education
  • 13. Thanks