From this graph, we can see that 58% of my target audience
are females and 42% are males which tells me that my
target audience is a mix of genders. Therefore, my film
would do good to address issues that affect both male and
female. This also helped me to get mixed responses for the
We can see from the graph that 71% of my target
audience are from the age group of 13-18 which tells me
that teenagers would be more interested in watching a
social drama film.
When asked whether or not they’ve watched short films
previously, I found that majority i.e. 97% said they did which tells
me that my target audience will have a general idea about how
short films are.
The graph shows that 31% of my target audience watch
films monthly which is very good .
25% of my target audience said that they usually get to
know about a film through internet. This is good for me
since apart from designing a magazine review I’ll be
using the Internet to promote my film i.e. by posting the
film poser etc.
You can see from the graph that 76% of my target audience
watch short films online. The reason being, its quick, cheap
and easy to use. I’ll also upload my film on the internet so that
more people can access and watch it.
Since my questionnaire is filled by mainly teenagers, so
60% of them prefer watching films alone while 26% of
them watch with friends.
The graph clearly tells us that 94% of my target
audience do watch drama films means they’ll have a
general idea bout drama films which is beneficial for
me as they’ll be able to grasp my drama film easily.
I asked this question to see whether my target
audience know what drama genre is about. 56% of
them believe the drama genre to be about real life
issues . My short film also highlights real life issues.
My target audience would like to watch a drama film if it has
a good plot. Therefore, I’ve made sure that the plot of my
short film is good enough to attract the audience.
This question was aimed at knowing more about the genre and
sub-genre. My questionnaire revealed that 23% of my target
audience would be interested in watching a social drama film.
I’ll also be making a Social Drama short film.
When asked which theme my target audience would prefer
in a drama film, an equal percentage of people i.e. 28%
chose both Poverty and Unemployment. Moreover, I’ll also
be focusing on these two themes in my short film.
64% of my target audience thinks that a drama film should
have a tragic ending. I’ve also planned to end my short film
on a tragic note to add more emotions and drama.
The films listed above are my reference films that’s why
I’ve included them to see if my target audience have
seen any of these films and can relate to it. The most
closely related film chosen by 72% of my target
audience is “Raincoat” . My film is also most relatable
A large percentage – 76%, of my target audience would
like children to be featured in a social drama film. And
that’s what I’ll be doing in my short film, featuring 3