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This week on The World of Internet Marketing our host Jonathan Goodman will be discussing how to market and optimize videos on your YouTube Business Channel. He'll be discussing how to add title, description, and embedding correctly. Along with how to select your videos category, thumbnail, and tags. Jonathan will also be talking about how to keep the user engaged with audience building tactics like annotations, channel trailer, and channel background artwork. He will then walk through the important analytic elements available to help determine a marketing strategy including average view duration, playback location, and embedded players. Most importantly he'll talk about the difficulty in building an audience overnight and how to be patient and persistent enough for the numbers of subscribers to start escalating.
Jonathan Goodman - Halyard Consulting