About Halyard Consulting was founded in 2007 when owner Jonathan Goodman recognized the difficulties small businesses had gaining top positions in the search engines. Since then our focus has been to improve the search rankings of businesses who have geographically specific clientele.
Jonathan started his career at the dawn of the Internet age producing E-commerce websites for MicroWarehouse. During the dot.com boom he built the E-commerce site for Earthweb and after the bust he managed the E-commerce site for Suburban Propane. During a consolidation effort by the Suburban Propane executives in 2005, Jonathan was offered the opportunity to launch his own E-commerce retail store named Market Mer