Brittany Hanes - How Media & Advertising Affects Children
Visual Pedagogy Project By: Brittany Hanes M-333 4/10/2012
Fast Food Commercial Visual Example• http://www.youtube.com/watchv=6I5qfnGB5Z0 -• Talks about children wanting specific toys relating to new movies, just getting scammed
Text Example “Going to a fast food restaurant] is no longer a special event, it’s ingrained in our culture and that’s why it’s of concern.”Study: Fast-Food Ads Target Kidswith Unhealthy Food, and It Works By: Meredith Melnick
• Cereal box marketing – Low to the ground (kids can see them) – Very colorful, stimulating *Text Example* – Characters or pictures on box – Some are high in sugar, keeps them wanting more *Think outside the box: How advertising affects kids choices Foodconsumer.org
Visual Example• Created two cereal box covers – One colorful yet unhealthy – One plain but very nutritious *Which one do you think children would choose?
Self Esteem & Body Image• Dove evolution video• Visual example• http://www.youtube.com/watch?v=iYhCn0jf46U
Text Examples IDS (Indiana Daily Student) - newspaper article *talked about unrealistic expectation *teaches kids to idolize “fakene *unhealthy addictions at an early age ≠ ≠≠≠≠ ≠
The Role of Media in Childhood Obesity• http://www.kff.org/entmedia/upload/the-role-of-media-in- childhood-obesity.pdf• Text example (researched study)• study of different contributing factors
Visual Example• CDCStreamingHealth. The Obesity• Epidemic <http://www.youtube.com/watch?v=vCORDl4bqDE>.• “We need to change our communitiesinto places that strongly support healthyeating and active living.”
Text example Advertising Fatty Food to Children“10 Things the Food Industry Doesnt Want You to Know” –US News Health articlehttp://health.usnews.com/health-news/articles/2012/03/30/things-the-food-industry-doesnt-want-you-to-know
Connection to Class ReadingIn the article “Five Ways to Integrate: Using Strategies from Contemporary Art” by Julia Marshall, there are many examples of how teachers can incorporate art into current curriculum and the different strategies they can use to expand student knowledge about the arts in a non traditional way. She states that “Art educators have also embraced integration as a way to explore concepts from all areas of inquiry through art and to connect art to real life issues and ideas” (13). This applies to media affecting children’s views on different topics around the world, including body image, obesity, advertisements, and productions of art for specific groups of people. She also talk about how when students look at the same concepts but in a different way, they can find new meanings and understand the materials much better and can expand their knowledge as a direct result. This shows impact of showing students different ways to analyze could introduce them to an entirely new learning experience, such as media advertising like this!
Teaching Philosophy -How to apply learning through art• Shows how influential media can be in learning• Shows the interactive role art can play in choices• Art can be fun and interesting (colorful & appealing)• Can be used for visuals as reminders to things they have learned in the past• Meaning and learning are connected through ideas• Promotes creativity, originality, and imagination while still at school in the classroom
CDCStreamingHealth. The ObesityEpidemic <http://www.youtube.com/watchv=vCORDl4bqDE>.Clip Art taken from PowerPointDove Evolution Video <http://www.youtube.com/watch?v=iYhCn0jf46U>.Google Images for all pictures online: Google.com/ImagesHappy Meal Ads Target Kids. Uploaded by CBS.<http://www.youtube.com/watchv=6I5qfnGB5Z0>.-Haupt, Angela & Voiland.“10 Things the Food Industry Doesnt Want You to Know” USNews Health article <http://health.usnews.com/health-news/articles/2012/03/30/things-the-food-industry-doesnt-want-you-to-know>.Kaiser, Henry J. (Family Foundation) The Role of Media in Childhood Obesity<http://www.kff.org/entmedia/upload/the-role-of-media-in-childhood-obesity.pdf>.
Keenan-Greene, Aimee. Think outside the box: How advertisingaffects kids choices. Foodconsumer.org.Kenney, Mary. Operation Beautiful movement spreads positive self-images. IDS(Indiana Daily Student) newspaper article.Marshall, Julia. “Five Ways to Integrate: Using Strategies fromContemporary Art”.< http://www.kutztown.edu/academics/visual_arts/arted/PDF/five-ways-to-Integrate-article.pdf>.Melnick, Meredith. “Study: Fast-Food Ads Target Kids withUnhealthy Food, and It Works.” Time Healthland: A HealthyBalance of the Mind, Body and Spirit.Personalized created cereal box samples by Brittany Hanes.