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This is a presentation prepared for The Chicago Partnershipon Public Health at the Chicago Department of Health, on November 20, 2009. HMPRG's Executive Director, Margie Schaps and Development Officer, Karin Pritikin were on a panel along with Gordon Mayer from Community Media Workshop and Christine Capaiuolo, freelance writer and social media consultant. The topic broadly addressed how NPOs and government agencies can/should use social media. HMPRG provided a case study about our recent launch into social media channels. The PowerPoint deconstructs the anatomy of our sites --what lives where and how it is accessed.