By Francis Fong Chairman of HKAIM forum

H ong K ong A ssociation of I nteractive M arketing

H ong

K ong

A ssociation of

I nteractive

M arketing

About Social Media 2.0 is newer than 1.0 Tell you more about the new social media tools Tell you who are the market leaders What’s going on? Web 3.0 then Social 3.0?

About Social Media

2.0 is newer than 1.0

Tell you more about the new social media tools

Tell you who are the market leaders

What’s going on? Web 3.0 then Social 3.0?

Gossip mean anything, are we too fussy? Want to know who your friends know? Want to tell people how good your new gadget is? Want to share your travelling experience? Want to sell more of your…?

Gossip mean anything, are we too fussy?

Want to know who your friends know?

Want to tell people how good your new gadget is?

Want to share your travelling experience?

Want to sell more of your…?

Email: [email_address] Web: http://www.hkaim.org Facebook: http://www.facebook.com/hkaim Twitter: @hkaim also @hksocial20 Tel / fax <- let me know if you need this.

Email: [email_address]

Web: http://www.hkaim.org

Facebook: http://www.facebook.com/hkaim

Twitter: @hkaim also @hksocial20

Tel / fax <- let me know if you need this.

Horizontal Forum Vertical Forum Blogger Online Media Agencies Industry Experts

Horizontal Forum

Vertical Forum

Blogger

Online Media Agencies

Industry Experts

1. Research Objectives To determine the user habits, preference and attitude towards social media in HK among knowledge workers. 2. Areas of Investigation User habits and preference; Use of Social Media in Business; and The perception of Social Media relative to established Media

1. Research Objectives

To determine the user habits, preference and attitude towards social media in HK among knowledge workers.

2. Areas of Investigation

User habits and preference;

Use of Social Media in Business; and

The perception of Social Media relative to established Media

Question: If you have used social media in the past 6 months, which is your favorite?

Question: If you were to make a purchase, which media would you rate as most trustworthy and influential ?

Question: Which media would you rate as being most effective in creating a relationship with your target consumer?

Rainer Sip Partner Baby Kingdom

Jonathan Sin - 香港移動電台 MobileRadio.HK 創辦人 - 互聯網專業協會會員 - 香港派樂用家協會前會長 (Hong Kong PDA User Group) - 電子聖經網站 Christian PDA 創辦人 - 資深播客節目 (PodCast) 製作及統籌人

Andy Ann CEO Darizi & NDN (New Digital Noise) MI 4?

Edmon Chung CEO DotAsia

Kevin Huang CEO Pixel Media

Rudi Leung Director Agenda Asia

William Lai Business Director, HK Online Services Group MSN

Charles Mok Founder & Chairman Internet Society Hong Kong

Joe Lam Hong Kong Golden W A N T E D

Ray Chung CEO Openrice.com

Jason Chiu CEO & Chairman Cherrypicks

Jeffrey Kwan DC Fever 香港最多人上 o 既數碼攝影、手機資訊網

Samsung Preston s5600 Social Media Phone Access to Facebook, Flickr, Youtube, Friendster, Gmail, Picasa, Myspace, etc Sponsored by Synergy

Samsung Preston s5600

Social Media Phone

Access to Facebook, Flickr, Youtube, Friendster, Gmail, Picasa, Myspace, etc

Sponsored by Synergy

Organized by Hong Kong Information Technology Federation Supported by Office of the Gov’t Chief Information Officer (OGCIO) Divided into 3 streams Green & Healthy Social Community Creative & Free Living http://bestlifestyle.ictawards.hk

Organized by Hong Kong Information Technology Federation

Supported by Office of the Gov’t Chief Information Officer (OGCIO)

Divided into 3 streams

Green & Healthy

Social Community

Creative & Free Living

http://bestlifestyle.ictawards.hk

How to find me? [email_address] Facebook: www.facebook.com/francisfong Twitter: @francisfong Website: www.francisfong.com

How to find me?

[email_address]

Facebook: www.facebook.com/francisfong

Twitter: @francisfong

Website: www.francisfong.com