Webinar: Social Media Integration
Upcoming SlideShare
Loading in...5
×
 

Webinar: Social Media Integration

on

  • 722 views

HHS New Media Webinar Series

HHS New Media Webinar Series
Episode #1

Statistics

Views

Total Views
722
Views on SlideShare
587
Embed Views
135

Actions

Likes
0
Downloads
0
Comments
0

5 Embeds 135

http://www.hhs.gov 57
http://newmedia.hhs.gov 51
http://milton.cit.nih.gov 16
http://www.newmedia.hhs.gov 9
http://216.178.232.122 2

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Webinar: Social Media Integration Webinar: Social Media Integration Presentation Transcript

  • Ask SAMHSA: Integrating social media platforms to optimize engagement touch points Steven Randazzo Substance Abuse and Mental Health Services Administration
  • Concept• Based of White House’s First Question
  • Ask SAMHSA! – How it works• Audience: Behavioral Health workforce, consumers, people in recovery• Blog post soliciting questions via Twitter and Facebook• Promote on Twitter, Facebook, email blast View slide
  • Ask SAMHSA! – How it works• Response through video posted on SAMHSA’s YouTube Channel and posted on the SAMHSA Blog View slide
  • Ask SAMHSA! – How it works• Resources – Little resources needed • Camera, computer that edits, 2 staff, time – average editing takes 20 minutes• Clearance – Clear concept before – Identify expert – Share questions with expert ahead of time
  • Ask SAMHSA!• Integrate SAMHSA’s Social Media Platform – Positives • Exposes people to SAMHSA’s other platforms • Casts a wider net – more touch points • Fully utilizes social media platform • Encourages engagement – Challenges • Promotion • Scope of topic • Timing • Accessibility – captioning