HAR Chair Margie Dorrance Speaks at the Westside Area Networking Luncheon
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HAR Chair Margie Dorrance Speaks at the Westside Area Networking Luncheon

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2010 HAR Chair Margie Dorrance presented at the February luncheon of the Westside Area Networking meeting.

2010 HAR Chair Margie Dorrance presented at the February luncheon of the Westside Area Networking meeting.

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HAR Chair Margie Dorrance Speaks at the Westside Area Networking Luncheon Presentation Transcript

  • 1. Margie Dorrance
    Houston Association of REALTORS®
    2010 Chair of the Board
    Westside Area Networking Group
  • 2. What is HAR?
    • HAR is the largest individual membership association in Houston with about 23,000 members.
    • 3. It is also the largest local REALTOR® association in the country (overtook the Long Island Board of REALTORS® in August 2009)—and we haven’t looked back since…
    • 4. Its Web site, HAR.com, generates an average of about 1.5 billion hits from more than one million unique visitors every month.
    • 5. It is the only Web site that is local in scope that regularly ranks among the top 25 real estate Web sites in the country.
  • You’re a Member of the Largest Local REALTOR® Association in the U.S.
  • 6. What Does HAR Do?
    • HAR educates the public about the real estate market and
    promotes the value of using the services of a REALTOR® in a
    property transaction.
    • HAR also advocates on behalf of property owners and REALTOR® members by representing their interests when communicating with our elected officials.
    • 7. It also develops new tools and services that our members may use to help them be more efficient and effective in their jobs.
  • The Greater Houston Real Estate Market
  • 8. Houston Sales Have
    Held Up Better than U.S.
  • 9. Houston Sales Have
    Held Up Better than U.S.
  • 10. Houston Home Sales Have Picked Back Up
  • 11. Steady as She Goes in Houston
  • 12. Sales Began Dropping in Early 2007
  • 13. Months Inventory Continues to Show a More Balanced Market
  • 14. Active Listings Have Decreased…But Still Plenty of Options
  • 15. Prices Tapered Off, But Have Begun Rising Again
  • 16. New Homes Sales Through MLS Peaked in 2006 But Still Strong
  • 17. Permits Peaked in Summer 2006 But Are Coming Off Their Lows
  • 18. Rising Foreclosure Postings…But Still Low Compared to the Peak
  • 19. Don’t Stick Your Head in the Sand
  • 20. Where is Houston coming from?
    The Houston market has withstood the national pressures
    We are only about 10% below the historical norm
    Houston has benefitted from the federal income tax credits,
    The greater Houston market lost about 90,000 jobs last year, but our unemployment rate remains below the national average.
    Prices have held up, with a dip early in 2009 largely attributable to the tax credit.
  • 21. Aren’t you glad to be in Houston?
  • 22. Where is Houston going?
    Weak Houston job growth in 2010
    Home sales are increasing—and prices currently stable.
    Interest rates rising during the year to as much as 7 percent by the end of 2010
    Houston will continue to outperform the U.S.
    We may see a 10 percent increase from the 2009 level in new construction—total construction will still be half that of recent years.
  • 23. What’s been going on at HAR and what’s coming up?
  • 24. Haiti Response
    HAR donated $10,000 toward relief efforts in Haiti following the devastating earthquake that struck the Caribbean nation on January 12.The HAR board of directors approved the allocation by unanimous vote at its January board meeting. At the request of HAR Chair Margie Dorrance, board members wore a ribbon during the meeting and after adjournment as a symbol of their support for the people of Haiti.
  • 25. Texas REALTORS® Leadership Program
    HAR Wants You to Become a Leader in 2010!
    The mission of the Texas REALTORS® Leadership Program is to develop community and organizational leaders to become contributors to their community and their businesses and enrich their personal and professional lives.
    The program costs $495 and is limited to 24 participants. You must fill out an application, which is available by contacting the HAR Training and Member Profitability Department at (713) 629-1900 ext. 263.
    Deadline: February 26
  • 26. Get Out the REALTOR® Vote
    • Tuesday,March 2 is the Primary Election for both Republicans and Democrats
    • 27. Look for the HAR-recommended candidates list in upcoming editions of the Five Minute REALTOR®
    • 28. We only have strength when we combine our numbers to effect change so make sure you get out and vote.
  • HAR Digital Media Spring Training
    Register Online at www.har.com/digitalmedia
  • 29. HAR Continues to be on the National Forefront for You!
    One of the biggest issues in the industry right now is the proposed REALTORS® Property Resource (RPR)
    HAR is investigating the ramifications of providing HARMLS listing information to the RPR
    In the meantime, HAR is hosting a national forumcalled Real Estate Information Symposium (REIS)in late March with leaders from across the nationto discuss RPR, what other options have been presented and ultimately what is best for our members
  • 30. REALTOR® Open House for the Homeless
    To tie in with NAR’s Nationwide Open House that is scheduled for April 10-11, local participating REALTORS® will provide a receptacle to collect items for SEARCH Homeless Services.
    NAR will be promoting the Nationwide Open House as a way to educate the public about the federal tax credits and the strengthening housing market.
    We will piggyback on that effort to help the less fortunate in the greater Houston area.
  • 31. Tax Credit Advertising
  • 32. Other Tax Credit Promotion
    740AM or 790AM’s radio broadcast of the Super Bowl included HAR spots touting that there’s no time like now to buy a home. They even threw in five live “brought to you by the 25,000 members of the Houston Association of REALTORS®” mentions throughout the preceding week…and a billboard promoting the radio broadcast and sponsors.
    Comcast Newsmakers ran throughout the month of January about the tax credit.
    Numerous TV interviews with Channel 11, 13 and 26.
    Houston Chronicle chair’s columns about the tax credits.
  • 33.
  • 34. Thank you!
    margie@har.com
    http://www.slideshare.net/HARCommunications