Anna lambert

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Anna Lambert, Communication Manager at Halton Housing Trust talks about the social media tools utlised by the organisation and how they use them to their advantage.

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Anna lambert

  1. 1. 18/07/2012Use of Social Media
  2. 2. Use of social media Various platforms Twitter Facebook YouTube App Google+/LinkedIn
  3. 3. Use of social media Twitter 1,890 followers Daily tweets Mentions/interactions Strategic following
  4. 4. Use of social media
  5. 5. Use of social media Facebook Do customers want to talk to us on facebook? ‘Likes’ Content Increasing numbers Customer consultation
  6. 6. Use of social mediaFacebook
  7. 7. Use of social media
  8. 8. Use of social media
  9. 9. Use of social mediaBeyond the Garden Gate Trust’s regeneration work Based on residential consultation and feedback Great local feedback results
  10. 10. Use of social media
  11. 11. Use of social media YouTube Welfare Reform video Use links in from social media Annual Report on here
  12. 12. Use of social mediaApp Pay your rent Report a repair and ASB Android only
  13. 13. Use of social mediaGoogle+/LinkedIn Not that many users Google will use + pages for searching Improved search rankings Feeds on website – regularly updated content
  14. 14. Use of social mediaWhy not? Conversation is happening Trust our employees on the phone? Biggest risk is doing nothing
  15. 15. Use of social media The future for engagement? Complaints via facebook? Generation x, y and z One of many tools
  16. 16. Use of social media ?QuestionsName: Anna LambertTel: 0151 510 5107Mob: 07947 614 087Email: anna.lambert@haltonhousing.orgFacebook: www.facebook.com/halton-housing-trustTwitter: @haltonhousing

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