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Market response to a major policy change in the marketing mix learning from p&g value pricing strategy

by Consultant at Teor Marketing on Sep 29, 2013

  • 118 views

The case of P&G's value pricing strategy implementation and its effects on market share and competitor response

The case of P&G's value pricing strategy implementation and its effects on market share and competitor response

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Market response to a major policy change in the marketing mix learning from p&g value pricing strategy Market response to a major policy change in the marketing mix learning from p&g value pricing strategy Presentation Transcript