Joe Koufman VP of BD and Marketing Engauge Digital

Follow us and ask questions by using “hash tag”: #ticketsummit http://twitter.com/#search?q=%23ticketsummit

Follow us and ask questions by using “hash tag”:

#ticketsummit

http://twitter.com/#search?q=%23ticketsummit

Forrester Forecast: US Online Secondary Ticket Sales, 2007 To 2012 (February 2009)

The Online Secondary Ticketing Market Is Fragmented (Forrester 2009)

First a Poll Raise your hand if you have watched a YouTube video. Raise your hand if you are on Facebook. Raise your hand if you are on LinkedIn. Raise your hand if you have a blog on your website. Raise your hand if you Tweet (or even know what that is)... Raise your hand if you are on 5 or more Social Networking sites. 10? Raise your hand if your company has a presence on Social Networks.

Raise your hand if you have watched a YouTube video.

Raise your hand if you are on Facebook.

Raise your hand if you are on LinkedIn.

Raise your hand if you have a blog on your website.

Raise your hand if you Tweet (or even know what that is)...

Raise your hand if you are on 5 or more Social Networking sites. 10?

Raise your hand if your company has a presence on Social Networks.

What is Social Networking? Social Networking is a Web 2.0 phenomenon in which people can connect with one another via new tools on the internet. The Web is no longer just about linking to information, it is also about linking people to each other.

Social Networking is a Web 2.0 phenomenon in which people can connect with one another via new tools on the internet.

The Web is no longer just about linking to information, it is also about linking people to each other.

Web 1.0 - Broadcast

Web 2.0 – Dialog

Your customers are using Social Networking sites, are you there?

Your customers are using Social Networking sites,

are you there?

Web 2.0 Sites

What matters most:

Top Social Networking Sites Source: comScore, December 2008

Size / Growth of Twitter Population = about 10,000,000 VS. Both = 1,000,000 followers

Twitter – Twitter Users More Active Music Consumers

Twitter – See Tickets

Twitter – SeatsPro.com

Twitter – MyCityRocks.com

Size of Facebook Population = 200,000,000 + Population = 159,000,000 Source: TechCrunch, December 2008 +

Agenda

Facebook – SaveFans

Blog – ClickitTicket.com

Flickr

YouTube

LinkedIn

MySpace

US Media Spend (Online and Total) by Year

US Media Spend (Online and Total) by Year

Resources http://www.CommonCraft.com Read these blogs: http://Blog.Engauge.com http://SethGodin.typepad.com http://ChrisBrogan.com http://SocialMediaEcosystem.blogspot.com http://BloombergMarketing.blogs.com http://EmpoweringConcepts.net

http://www.CommonCraft.com

Read these blogs:

http://Blog.Engauge.com

http://SethGodin.typepad.com

http://ChrisBrogan.com

http://SocialMediaEcosystem.blogspot.com

http://BloombergMarketing.blogs.com

http://EmpoweringConcepts.net

Thank You! Joe Koufman Vice President of Business Development and Marketing Engauge Digital [email_address] 404.601.4367 Twitter.com/GumboShowJoe Facebook.com/JoeKoufman LinkedIn.com/in/JoeKoufman

Joe Koufman

Vice President of Business Development and Marketing

Engauge Digital

[email_address]

404.601.4367

Twitter.com/GumboShowJoe

Facebook.com/JoeKoufman

LinkedIn.com/in/JoeKoufman