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Panel: Moderator: Joe Koufman, VP of BD and Marketing, Engauge Digital Panel Speakers: Matthew Greeley, Founder and CEO, Brightidea Cheryl Hodgson, Hodgson Law Group Jonathan Richman, Director of BD, Bridge Worldwide Val-Pierre Genton, VP, Business Development, BrightTALK Joe Cothrel, Chief Community Officer, Lithium

Moderator:

Joe Koufman, VP of BD and Marketing, Engauge Digital

Panel Speakers:

Matthew Greeley, Founder and CEO, Brightidea

Cheryl Hodgson, Hodgson Law Group

Jonathan Richman, Director of BD, Bridge Worldwide

Val-Pierre Genton, VP, Business Development, BrightTALK

Joe Cothrel, Chief Community Officer, Lithium

First a Poll Raise your hand if you have watched a YouTube video. Raise your hand if you are on Facebook. Raise your hand if you are on LinkedIn. Raise your hand if you have a blog on your website. Raise your hand if you Tweet (or even know what that is)... Raise your hand if you are on 5 or more Social Networking sites. 10? Raise your hand if your company has a presence on Social Networks.

Raise your hand if you have watched a YouTube video.

Raise your hand if you are on Facebook.

Raise your hand if you are on LinkedIn.

Raise your hand if you have a blog on your website.

Raise your hand if you Tweet (or even know what that is)...

Raise your hand if you are on 5 or more Social Networking sites. 10?

Raise your hand if your company has a presence on Social Networks.

Your customers are using Social Networking, are you there?

Your customers are using Social Networking, are you there?

What is Social Networking? Social Networking is a Web 2.0 phenomenon in which people can connect with one another via new tools on the internet. The Web is no longer just about linking to information, it is also about linking people to each other.

Social Networking is a Web 2.0 phenomenon in which people can connect with one another via new tools on the internet.

The Web is no longer just about linking to information, it is also about linking people to each other.

Social Networking Sites

Top Social Networking Sites Source: Compete.com, February 2009

Top Social Networking Sites Source: comScore, December 2008

Size / Growth of Twitter Population = about 10,000,000 VS. Both = 1,000,000 followers

Size of Facebook Population = 200,000,000 + Population = 159,000,000 Source: TechCrunch, December 2008 +

Agenda

US Media Spend (Online and Total) by Year

US Media Spend (Social Media) by Year

Joe Koufman Vice President of Business Development and Marketing Engauge Digital 404.601.4367 (office) [email_address] Twitter: @GumboShowJoe LinkedIn: linkedin.com/in/JoeKoufman

Joe Koufman

Vice President of Business Development and Marketing

Engauge Digital

404.601.4367 (office)

[email_address]

Twitter: @GumboShowJoe

LinkedIn: linkedin.com/in/JoeKoufman