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The Chemists India Trusts TM   1
Index                      1.April Offers Offer of the Month   2.Offer Catalogue                      3 Offer of the Month...
-   Bundle OffersOffers of the month.   -   Buy 1 & Get 1 FREE                       -   Discounts                       -...
Discount Offers             25%                                                50%           Discount                     ...
Discount Offers            10%          Discount1.Guardian Xtra Care CleansingMilk Lotion 100ml2.Guardian XtraCare Neem Fa...
Other Offers 1.The Buck Stops Here MRP 499 Offer Price 399 Save Rs 100 /- 2. Buy Guardian Xtracare Shampoo Aloe Vera 500 m...
GNC Offers             The Chemists India Trusts TM   7
GNC Mega Promotion –Delhi NCR STORES                                                                           Drop DownNC...
GNC Mega Promotion –Non NCR STORES                                                                           Drop DownNon ...
Focus Category of the Month- Vigor & Vitality           Guardian Care Zone & POS Display  1.Guardian XtraVigor  2.Guardian...
Product Catalogue – Offers of the MonthOne laminated copy of the XtraValu catalogue will be send to each store, Please    ...
Offer of the Month SectionKindly dedicate 2 separate shelves on the LEFT HAND SIDE near the cash counter                  ...
Loyalty Program.   -Offers for Sr.Citizen, Free Reminder Service, Process                        The Chemists India Trusts...
Sr. Citizen - Free Reminder Service (FRS)                       The Chemists India Trusts TM   14
FRS & Sr. Citizen Program Collaterals                    10.1% discount on Prescription Medicines                    We wi...
FRS Process - System Implementation                     The Chemists India Trusts TM   16
- Jet Privilege Earn JP Miles while shopping with Guardian                    - Citibank & ICICI Card members get 10% disc...
Special Alliance : Jet Airways                 Jet privilege customers would earn JP Miles when                  they shop...
Special Alliance                   We have a Tie Up with                   CITIBANK                   10% Cash Back on bil...
Special Alliance – Amity Synergy Card              AMITY Synergy card holders would also get              10% discount on ...
SBI Card Alliance                    We have tied up with SBI Credit card which                    allows their customer t...
American Express Card 10 time reward Points                 All American Express Cardholder will earn 10 Times            ...
System Implementation                    The Chemists India Trusts TM   23
- Guardian Stand at stores - PlanogramPrivate Label   - Choose & Save Stand – Product Placement                - New Produ...
Guardian Stand (at select stores)                           This stand is placed at 9 stores. Kindly                      ...
Guardian Stand (at select stores)Himalaya Hand                                         Xtracare Hand SanitizerSanitizer   ...
XtrAqua – Natural Mineral WaterXtrAqua Natural Mineral Water – Nature’s Greatest Gift1Lt    - MRP - 35500 ml -MRP - 20200 ...
Guardian New Product Launch – Personal HygieneEar Buds Pack of 100 - MRP - 40Product Highlights•100% cotton.Ear Buds Pack ...
Guardian New Product Launch – Personal CareXtraCare Lip Bam - MRP - 40Product Highlights•Contains Rich moisturizing Cocoa ...
Guardian New Product Launch – Weight LossXtraslim Acai Berry - MRP Rs 1999Product Highlights•Natural Fat Loss Supplement•E...
Guardian New Product Launch - AyurvedaXtraVeda Garlic        XtraVeda Neem                        XtraVeda TulsiMRP Rs 90 ...
Guardian New Product Launch - Quit SmokingSWITCH                   MRP - 375Trying to quit smoking but the craving gets yo...
Guardian New Product Launch – Quit Smoking                  SWITCH Herbal Cigarette                         MRP - 75      ...
Guardian New Product Launch – HealthXtraveda Honey   MRP – Rs 140100% NaturalFarm HoneyXtraveda Honey & Lemon MRP – Rs 180...
Guardian New Product Launch - VitalityXtraveda Shilajeet            MRP – Rs 199•Powerful antioxidant that restores streng...
Guardian New Product Launch - VitalityXtravital Heart Health MRP – Rs 650•Improves heart muscle functioning•Manages blood ...
Guardian Health Chronicle                            - Overview of the Edition          GHC                               ...
Guardian Health Chronicle                                Guardian Health Chronicle                                  April-...
Guardian Health Chronicle - April to June Month                      The Chemists India Trusts TM   39
Thank You  The Chemists India Trusts TM   40
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We guardians April''13

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Transcript of "We guardians April''13"

  1. 1. The Chemists India Trusts TM 1
  2. 2. Index 1.April Offers Offer of the Month 2.Offer Catalogue 3 Offer of the Month Section Loyalty Program 1.Sr. citizen program 1.Jet Airways Rewards Special Alliance 2.Amity Card Rewards 3.Citi Bank 10% discount , American Express 10 time reward Point & Freecharge.in SBI Credit Card ,Visual Merchandise 1.Guardian Stand - Planogram 2. Choose & Save stand 1. Q1- 2013 Issue GHC The Chemists India Trusts TM 2
  3. 3. - Bundle OffersOffers of the month. - Buy 1 & Get 1 FREE - Discounts - Other Offers The Chemists India Trusts TM 3
  4. 4. Discount Offers 25% 50% Discount Discount 1. Guardian Baby Care Product Range1. Guardian Xtra Vigour Goldcap 10s 20% Discount1.Guardian Ayurvedic Juices Range The Chemists India Trusts TM 4
  5. 5. Discount Offers 10% Discount1.Guardian Xtra Care CleansingMilk Lotion 100ml2.Guardian XtraCare Neem Facewash 100ml The Chemists India Trusts TM 5
  6. 6. Other Offers 1.The Buck Stops Here MRP 499 Offer Price 399 Save Rs 100 /- 2. Buy Guardian Xtracare Shampoo Aloe Vera 500 ml MRP 150 Offer Price 120 Save Rs 30/- 3.Guardian Xtracare moisturizer 200 ml MRP 120 Rs & get 50 ml pack Free 4. Buy Guardian XtraCare Body wash Green Apple 500ml MRP Rs 150 Offer Price Rs 120 Save Rs 30/- The Chemists India Trusts TM 6
  7. 7. GNC Offers The Chemists India Trusts TM 7
  8. 8. GNC Mega Promotion –Delhi NCR STORES Drop DownNCR StoresThis Promotion is valid for GNC &Guardian Brand Products only.You can give 25% off on all Sports NutritionPowders mainly Whey proteins, WeightGainers, Glutamine, Amplified Mass etcIn-store Visibility – Drop down as shown inthe picture above.Offer Validity – 1 April’13 – 30 April’13 The Chemists India Trusts TM 8
  9. 9. GNC Mega Promotion –Non NCR STORES Drop DownNon NCR StoresThis promotion is valid for GNC purchasesonly.You can give 30% off on GNC bills of Rs 6500or more + customer get a 15% discountvoucher with validity of 8-31 May’13 thiscoupon allow customer to avail the discountnext month.In-store Visibility – Drop down as shown inthe picture above. Also store will get thediscount coupons.Offer Validity – 1 April’13 – 30 April’13 Coupon The Chemists India Trusts TM 9
  10. 10. Focus Category of the Month- Vigor & Vitality Guardian Care Zone & POS Display 1.Guardian XtraVigor 2.Guardian XtraVital men & women 3.Guardian Sheelajit 4.Safed Musli, 5.GNC Mega men 6.GNC Mega Men 50 plus 7.GNC Mega Women 8.GNC Ultra MegaGuardian Care Zone & POS should feature the above mentioned products. The Chemists India Trusts TM 10
  11. 11. Product Catalogue – Offers of the MonthOne laminated copy of the XtraValu catalogue will be send to each store, Please keep this copy at the POS Counter & Inform customers about offers. The Chemists India Trusts TM 11
  12. 12. Offer of the Month SectionKindly dedicate 2 separate shelves on the LEFT HAND SIDE near the cash counter & display the shelf Strips & Wobblers as shown. The Chemists India Trusts TM 12
  13. 13. Loyalty Program. -Offers for Sr.Citizen, Free Reminder Service, Process The Chemists India Trusts TM 13
  14. 14. Sr. Citizen - Free Reminder Service (FRS) The Chemists India Trusts TM 14
  15. 15. FRS & Sr. Citizen Program Collaterals 10.1% discount on Prescription Medicines We will communicate the Offer to our Senior Citizen members through: • Ad in Guardian Health Chronicle • Email & SMS Blast The Chemists India Trusts TM 15
  16. 16. FRS Process - System Implementation The Chemists India Trusts TM 16
  17. 17. - Jet Privilege Earn JP Miles while shopping with Guardian - Citibank & ICICI Card members get 10% discount on GNC,YR & Guardian BrandsSpecial Alliances -- Amity Synergy Cardholder to get 10% discount on GNC,YR & Guardian Brands & System Implementation - FreeCharge.in - SBI Credit Card , Health PA Privilege Card & Wizz Care Card - American Express 10 Time Reward Points The Chemists India Trusts TM 17
  18. 18. Special Alliance : Jet Airways Jet privilege customers would earn JP Miles when they shop at Guardian Pharmacy. Kindly note: • Customer can either earn JP Miles or XtraValu points. Two cards cant be clubbed. • Not valid on products on discount or offer The Chemists India Trusts TM 18
  19. 19. Special Alliance We have a Tie Up with CITIBANK 10% Cash Back on bill Value of Rs 500 or above… ICICI Their credit / debit card members would get a “10% discount on GNC, Yves Rocher & Guardian Brands” Two External Card Types in Masters named as “CITI” and “ICICI” have been created (as shown in next slide). The discount has to be given manually by selecting the categories. Kindly note system will not take the discount by default. The Chemists India Trusts TM 19
  20. 20. Special Alliance – Amity Synergy Card AMITY Synergy card holders would also get 10% discount on GNC, Guardian Brands & Yves Rocher. Please issue Line Discount to customer under this scheme. Process: Customer need to show the above card in order to avail the discount. Select “Amity” from drop down in Ext code. 10% Off coupon on Purchase of Rs 500 from Guardian Pharmacy to all online mobile recharge customers of Freecharge.in Line discount The Chemists India Trusts TM 20
  21. 21. SBI Card Alliance We have tied up with SBI Credit card which allows their customer to get 10% discount on the bill amount of Rs. 500/- & above The Chemists India Trusts TM 21
  22. 22. American Express Card 10 time reward Points All American Express Cardholder will earn 10 Times Reward pints while shopping at Guardian Pharmacy & Paying by American Express Card. System will automatically calculate the reward point & nothing need to be done at the time of Billing. The Chemists India Trusts TM 22
  23. 23. System Implementation The Chemists India Trusts TM 23
  24. 24. - Guardian Stand at stores - PlanogramPrivate Label - Choose & Save Stand – Product Placement - New Product Launch The Chemists India Trusts TM 24
  25. 25. Guardian Stand (at select stores) This stand is placed at 9 stores. Kindly display the products accordingly. Also place the offer related wobblers on the products. Soaps (Almond milk & saffron, Lavender & ylang ylang & orange & lemon grass).& Shaving Brush Xtracare Calamine , Xtracare Neem face wash, Xtracare soft cotton balls, Apricot,/papaya scrub. Xtracare Gulab Ark, Xtracare Body Wash, Xtracare Shampoo & Xtracare Handwash Juices The Chemists India Trusts TM 25
  26. 26. Guardian Stand (at select stores)Himalaya Hand Xtracare Hand SanitizerSanitizer Xtracare Neem FacewashHimalaya FacewashLactocalamine XtraCalamineNatures Essence Xtracare Aloe vera gelAloe vera gel The Chemists India Trusts TM 26
  27. 27. XtrAqua – Natural Mineral WaterXtrAqua Natural Mineral Water – Nature’s Greatest Gift1Lt - MRP - 35500 ml -MRP - 20200 ml -MRP – 10Product HighlightsGuardian Brings to you – Clean, Unprocessed water enriched with the goodness of nature. Naturallybalanced, This gift oF nature originates at the rugged & challenging terrains of the Himalayamid ranges. It is bottled at our State of the art plant situated on the banks of Pabbar River, just fewmiles from Chansal Glacier, With such a Pristine origins, XtrAqua every sip gives your family the realessence of nature.It is because of our pristine origin in the mid ranges of Himalaya, XtrAqua have balanced mineral content. The Chemists India Trusts TM 27
  28. 28. Guardian New Product Launch – Personal HygieneEar Buds Pack of 100 - MRP - 40Product Highlights•100% cotton.Ear Buds Pack of 200 - MRP - 65Product Highlights•100% cotton. The Chemists India Trusts TM 28
  29. 29. Guardian New Product Launch – Personal CareXtraCare Lip Bam - MRP - 40Product Highlights•Contains Rich moisturizing Cocoa butterThis Lip bam keeps dryness away for hoursWhile softening & giving sheen. The Chemists India Trusts TM 29
  30. 30. Guardian New Product Launch – Weight LossXtraslim Acai Berry - MRP Rs 1999Product Highlights•Natural Fat Loss Supplement•Eliminates ToxinsXtraslim Fat Burner - MRP Rs 1499Product Highlights•Dietary Supplement•Help in Loss of Fat The Chemists India Trusts TM 30
  31. 31. Guardian New Product Launch - AyurvedaXtraVeda Garlic XtraVeda Neem XtraVeda TulsiMRP Rs 90 MRP Rs 90 MRP Rs 90Product Highlights Product Highlights Product Highlights•Anti Bacterial •Natural Blood Purifier •Build Immunity•Reduces cholesterol •Prevent Cough & Cold The Chemists India Trusts TM 31
  32. 32. Guardian New Product Launch - Quit SmokingSWITCH MRP - 375Trying to quit smoking but the craving gets you back. TryGuardian Switch Electronic Cigarette, which is nicotine freeand gives you the tactile delight of smoking.Product Highlights•Contains patented Pro-Lung formula•Has super antioxidant like epigallocatechin gallae (EGCG) amajor active compound in green tea and peppermint oil•Neutralises build up of free radicals and toxins in the lungs,accumulated through years of smoking The Chemists India Trusts TM 32
  33. 33. Guardian New Product Launch – Quit Smoking SWITCH Herbal Cigarette MRP - 75 Trying to quit smoking but the craving gets you back. Try Guardian Switch Electronic Cigarette, which is nicotine free and gives you the tactile delight of smoking. Product Highlights •Contains herbal Ingredients formula •Zero Tobacco •Neutralizes build up of free radicals and toxins in the lungs, accumulated through years of smoking The Chemists India Trusts TM 33
  34. 34. Guardian New Product Launch – HealthXtraveda Honey MRP – Rs 140100% NaturalFarm HoneyXtraveda Honey & Lemon MRP – Rs 180100% NaturalFarm Honey The Chemists India Trusts TM 34
  35. 35. Guardian New Product Launch - VitalityXtraveda Shilajeet MRP – Rs 199•Powerful antioxidant that restores strength, energy and vitality in menand women•Rich in ‘fulvic acid’ which is a potent rasayana known to Ayurveda•Regular use diminishes weakness, rejuvenates cells and helps gainyouthful vigour•Recommended as a general tonic for a wide range of healthconditions like asthma, rheumatoid arthritis, piles, diabetes and urinaryinfectionsXtraveda Safed Musli Tone MRP – Rs 799•Contains 25 vitamins, minerals and antioxidants which nourish healthand enhance immunity in men and women•Works as an effective anti-ageing treatment and restores youthfulvigour•Improves strength and stamina and enhances well being The Chemists India Trusts TM 35
  36. 36. Guardian New Product Launch - VitalityXtravital Heart Health MRP – Rs 650•Improves heart muscle functioning•Manages blood pressure in people with hypertension•Boosts overall immune functionsXtravital Joint Health MRP – Rs 770•Repairs and rebuilds cartilage•Maintains integrity of joints•Promotes joint mobility and flexibility The Chemists India Trusts TM 36
  37. 37. Guardian Health Chronicle - Overview of the Edition GHC The Chemists India Trusts TM 37
  38. 38. Guardian Health Chronicle Guardian Health Chronicle April-June 2013 Issue Now Priced at Rs 30/copy The Chemists India Trusts TM 38
  39. 39. Guardian Health Chronicle - April to June Month The Chemists India Trusts TM 39
  40. 40. Thank You The Chemists India Trusts TM 40
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