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5 Biggest Mistakes Entrepreneurs Make
 

5 Biggest Mistakes Entrepreneurs Make

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Michelle McCullough presents, "5 Biggest Mistakes Entrepreneurs Make and How to Avoid Them," at a Grow America Mentor Strategy Session.

Michelle McCullough presents, "5 Biggest Mistakes Entrepreneurs Make and How to Avoid Them," at a Grow America Mentor Strategy Session.

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    5 Biggest Mistakes Entrepreneurs Make 5 Biggest Mistakes Entrepreneurs Make Presentation Transcript

    • 5 Biggest Mistakes Entrepreneurs Make and how to avoid them Michelle McCullough, Managing Director
    • Mistake #1 Failure to Plan
    • Mistake #1 Failure to Plan Map
    • Mistake #2 Failure to Brand Well
    • Mistake #2 Failure to Brand Well What is a brand?
    • Mistake #2 Failure to Brand Well A brand is a promise.
    • Mistake #2 Failure to Brand Well Your brand includes: - Your logo - All design - All headlines, copy & content of any kind - Your marketing - Your corporate culture
    • Mistake #3 Failure to Master Marketing
    • Mistake #3 Failure to Master Marketing Marketing is: Getting the Right Messages To the Right Masses Through the Right Mediums So You Can MAKE MONEY What business are you in?
    • Mistake #3 Failure to Master Marketing You are in the marketing business!
    • Mistake #4Failure to Establish a Powerful Support System
    • Three Critical Levels of Support Mentor Support Friend Support Foundational Support
    • Focus- Revenue Generating Activities - Product/Services Offerings
    • Mistake #5Failure to Systemize
    • Mistake #5 Failure to Systemize Operations How-To Manual
    • Mistake #5 Failure to Systemize Goal: Work ON your business not IN your business
    • Recommended Reading• One Minute Manager Meets the Monkey - Ken Blanchard• Seven Habits of Highly Effective People - Stephen Covey• How to Win Friends and Influence People - Dale Carnegie• The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It - Michael Gerber• The Success Principles - Jack Canfield• Fire Starter Sessions - Danielle LaPorte• The Content Rules - Anne Handley & CC Chapman• The Millionaire Messenger - Brendon Burchard www.startupprincess.com
    • Questions? www.startupprincess.com
    • Let’s Connect Michelle McCulloughmichelle@startupprincess.com 801.592.1101@startupprincess on Twitter @speakmichelle on Twitter www.startupprincess.com