How sharing and streaming are changing America.

2. “ Who watches TV on TV anymore?” — Eric, Gossip Girl

3. Is there really a revolution?

4. Yes.

5. Oh wait. Did you want proof?

6. As of 2008, more people have watched an online video than have read a blog

7. 10 billion clips are watched online in the U.S every month

8. 74.2 million Americans watch video online Sources: Universal McCann Wave 3, April 2008; Comscore, Sept. 2008

9. The most-viewed clip on YouTube has more than 106 million views . The record Super Bowl audience? 97.5 million.

10. So what is the most-watched video ever?

12. Music videos 73% What’s in YouTube’s Top 100?

13. That means 81% of the top videos are marketing. (Yay for those of us in marketing!)

14. Why is video becoming so popular?

16. 2. High-speed wireless AT&T’s 3G network could reach speeds of 20 Mbps next year. That’s more than 3 times faster than AT&T’s DSL Elite. Source: Engadget.com, May 2008.

17. 3. Word of mouth NBC saw online viewers jump 312% in October ’08. Why? Source: Nielsen, November 2008.

19. Where are people watching video?

20. YouTube 5 billion+ views a month (U.S.)

26. MySpace TV The No. 2 video sharing site

28. Hulu Redefining TV on the Web

31. Netflix Roku Stream movies and shows to TV

33. Qik.com Post videos from your cell phone

35. Ustream.tv Broadcast and chat live

37. Blip.tv Post and share video blogs

39. ooVoo.com Easy video chat

41. Skype Video phone service

43. Twiddeo Share video via Twitter

46. A few thoughts on “going viral”

47. Saying you want to create a viral video is like saying you want to write a best-selling book

49. But in the end, a viral video is no match for a strong, consistent online presence that enhances your brand.

50. You don’t have to use every tool. Just the right ones.