Web Trends Standard Reports (print screen)

Standard Out-of-the-box Site Reports
Overview Dashboard - (pages, referring site, visitor summary, visit summary, exit pages, page view summary)
Marketing Dashboard - (Referring Site, Onsite Ad Impressions Trend)
Visitors Dashboard - (Visit Summary, Visitor Summary, Visitors by Number of Visits, Organizations, Countries)
Pages Dashboard - (Page Views Trend, Content Groups, Page View Summary, Pages Trend, Entry Pages, Pages, Exit Pages, Directories)
Navigation Dashboard - (Entry Pages, Exit Pages, Single Page Visits)
Technical Dashboard - (Hits Trend, Browsers by Version, Technical Summary, Average Time to Serve Pages, Bandwidth Trend)
Activity Dashboard - (Hits by Hour of the Day, Hits by Day of the Week, Most Active Summary, Least Active Summary, Activity on Weekdays, Activity on Weekends, Bandwidth Trend)
Browsers and Platforms Dashboard - (Browsers, Browsers Trend, Spiders, Platforms Trend)

Sample Reports (For Reference)

Visitors profile and segmentation
By geographical location, language, browser capabilities, network properties
By Geographical Location
Language,
Browser capabilities
Network properties

Geographical Location

Language

Browsers

Network Properties

Network Properties (con’t)

Visitor Trends
Visitorships & Average time on site
New visits & Unique visits
Bounce rate / Single Page-visit
Pages / Visit
Length of visit
Depth of visit

Visitorships & Avg time on page

New Visits & Unique Visits

Bounce Rate / Single Page Visits

Pages/ Visit

Length of Visit (Avg Visit Duration)

Length of Visit (Individual Pages)

Depth of Visit

Technical Profile
Browser types
Operating Systems
Screen Colours
Screen Resolutions
Flash Versions
Java support
Network location
Hostnames
Connection Speeds

Browsers

Operating Systems

Screen Colours

Screen Resolutions

Flash Versions

Java Support

Network Location

Hostnames

Connection Speeds

Traffic Sources
Direct traffic
Referring sites
Search engines & Keywords

Direct Traffic

Referring Sites

Search Engines & Keywords (Organic & Paid)

Content Usage
Page views /Top content / Content by title / Content drilldown
Top Entry / Landing Pages
Top Exit Pages

Page Views/ Top Content/ Content by Title

Pages (con’t)

Top Entry Pages (Top Landing Pages)

Top Exit Pages

Marketing & Visitor Engagement
Goals Conversion
Content Syndications – RSS Feeds
Direct Email Marketing
Web 2.0

Goals Conversion

Content Syndications - RSS

Direct Email Marketing

Web 2.0

Others
Video Tracking
- Percentage (%) of Videos Viewed
- Geographical Locations of Viewers

Video Tracking Report tracks Percentage (%) of Videos Viewed & Geographical Locations of Viewers of Videos - Sample YouTube Video

Video Tracking Report tracks Geographical Locations of Viewers of Videos - Sample Youtube Video

WebTrends Online Demo Login
http://ondemand.webtrends.com
UserName : COMODuser
Password : WTcomod8d@!86
Account : WebTrends_Demo

WebTrends Product Roadmap
As vice president of products, Casey Carey is responsible for determining and executing the overall WebTrends product strategy, including the identification and development of technology and partner integration opportunities for WebTrends leading web analytics and marketing optimization solutions.
5:15 - 5:45PM on Wednesday, April 8 Carey said Webtrends has adopted a new iterative development cycle , which will include more frequent updates to products and technologies and provide customers more opportunity to provide feedback and influence the updates.
“ Our goal is to be open and transparent, and engage you in the process ,” he said. Carey explained how recent investments Webtrends is making in its architecture have detached the presentation layer of its online products from the backend systems . This will enable faster, more flexible development. Streamlined integration of Webtrends data with other data and systems is also at the core of the company’s product strategy. Organizations don’t want to buy all of their tools from a single company, Carey said, so Webtrends will continue to expand its support for standards-based methods of data extraction and integration. In addition to the new no-cost data extraction APIs released at Engage, Webtrends will this summer release no-charge data collection APIs that make it easier to get data into systems, he said. Carey said Webtrends is also making big investments in improving user experience – a total of 23,472 hours of staff time, to be exact, this year alone. Customers can expect a more professional interface with fewer buttons and controls. In many cases, the actual data will be the interface, which customers will click on to explore.

Web Trends Standard Reports (print screen)

by Min Guo on Oct 19, 2009

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Web Trends Standard Reports (print screen) — Presentation Transcript