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Web Trends Standard Reports (print screen)

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  • 1. Standard Out-of-the-box Site Reports
    • Overview Dashboard - (pages, referring site, visitor summary, visit summary, exit pages, page view summary)
    • Marketing Dashboard - (Referring Site, Onsite Ad Impressions Trend)
    • Visitors Dashboard - (Visit Summary, Visitor Summary, Visitors by Number of Visits, Organizations, Countries)
    • Pages Dashboard - (Page Views Trend, Content Groups, Page View Summary, Pages Trend, Entry Pages, Pages, Exit Pages, Directories)
    • Navigation Dashboard - (Entry Pages, Exit Pages, Single Page Visits)
    • Technical Dashboard - (Hits Trend, Browsers by Version, Technical Summary, Average Time to Serve Pages, Bandwidth Trend)
    • Activity Dashboard - (Hits by Hour of the Day, Hits by Day of the Week, Most Active Summary, Least Active Summary, Activity on Weekdays, Activity on Weekends, Bandwidth Trend)
    • Browsers and Platforms Dashboard - (Browsers, Browsers Trend, Spiders, Platforms Trend)
  • 2. Sample Reports (For Reference)
  • 3. Visitors profile and segmentation
    • By geographical location, language, browser capabilities, network properties
    • By Geographical Location
    • Language,
    • Browser capabilities
    • Network properties
  • 4. Geographical Location
  • 5. Language
  • 6. Browsers
  • 7. Network Properties
  • 8. Network Properties (con’t)
  • 9. Visitor Trends
    • Visitorships & Average time on site
    • New visits & Unique visits
    • Bounce rate / Single Page-visit
    • Pages / Visit
    • Length of visit
    • Depth of visit
  • 10. Visitorships & Avg time on page
  • 11. New Visits & Unique Visits
  • 12. Bounce Rate / Single Page Visits
  • 13. Pages/ Visit
  • 14. Length of Visit (Avg Visit Duration)
  • 15. Length of Visit (Individual Pages)
  • 16. Depth of Visit
  • 17. Technical Profile
    • Browser types
    • Operating Systems
    • Screen Colours
    • Screen Resolutions
    • Flash Versions
    • Java support
    • Network location
    • Hostnames
    • Connection Speeds
  • 18. Browsers
  • 19. Operating Systems
  • 20. Screen Colours
  • 21. Screen Resolutions
  • 22. Flash Versions
  • 23. Java Support
  • 24. Network Location
  • 25. Hostnames
  • 26. Connection Speeds
  • 27. Traffic Sources
    • Direct traffic
    • Referring sites
    • Search engines & Keywords
  • 28. Direct Traffic
  • 29. Referring Sites
  • 30. Search Engines & Keywords (Organic & Paid)
  • 31. Content Usage
    • Page views /Top content / Content by title / Content drilldown
    • Top Entry / Landing Pages
    • Top Exit Pages
  • 32. Page Views/ Top Content/ Content by Title
  • 33. Pages (con’t)
  • 34. Top Entry Pages (Top Landing Pages)
  • 35. Top Exit Pages
  • 36. Marketing & Visitor Engagement
    • Goals Conversion
    • Content Syndications – RSS Feeds
    • Direct Email Marketing
    • Web 2.0
  • 37. Goals Conversion
  • 38. Content Syndications - RSS
  • 39. Direct Email Marketing
  • 40. Web 2.0
  • 41. Others
    • Video Tracking
    • - Percentage (%) of Videos Viewed
    • - Geographical Locations of Viewers
  • 42. Video Tracking Report tracks Percentage (%) of Videos Viewed & Geographical Locations of Viewers of Videos - Sample YouTube Video
  • 43. Video Tracking Report tracks Geographical Locations of Viewers of Videos - Sample Youtube Video
  • 44. WebTrends Online Demo Login
    • http://ondemand.webtrends.com
    • UserName : COMODuser
    • Password : WTcomod8d@!86
    • Account : WebTrends_Demo
  • 45. WebTrends Product Roadmap
    • As vice president of products, Casey Carey is responsible for determining and executing the overall WebTrends product strategy, including the identification and development of technology and partner integration opportunities for WebTrends leading web analytics and marketing optimization solutions.
    • 5:15 - 5:45PM on Wednesday, April 8 Carey said Webtrends has adopted a new iterative development cycle , which will include more frequent updates to products and technologies and provide customers more opportunity to provide feedback and influence the updates.
    • “ Our goal is to be open and transparent, and engage you in the process ,” he said. Carey explained how recent investments Webtrends is making in its architecture have detached the presentation layer of its online products from the backend systems . This will enable faster, more flexible development. Streamlined integration of Webtrends data with other data and systems is also at the core of the company’s product strategy. Organizations don’t want to buy all of their tools from a single company, Carey said, so Webtrends will continue to expand its support for standards-based methods of data extraction and integration. In addition to the new no-cost data extraction APIs released at Engage, Webtrends will this summer release no-charge data collection APIs that make it easier to get data into systems, he said. Carey said Webtrends is also making big investments in improving user experience – a total of 23,472 hours of staff time, to be exact, this year alone. Customers can expect a more professional interface with fewer buttons and controls. In many cases, the actual data will be the interface, which customers will click on to explore.

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