GreyFinn TFM&A 2012 Show Presentation
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GreyFinn TFM&A 2012 Show Presentation

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Brief outline product presentation from GreyFinn. GreyFinn provide Intelligent Visitor Engagement Solutions, this overview shows some outline details of the Dialogue product.

Brief outline product presentation from GreyFinn. GreyFinn provide Intelligent Visitor Engagement Solutions, this overview shows some outline details of the Dialogue product.

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GreyFinn TFM&A 2012 Show Presentation GreyFinn TFM&A 2012 Show Presentation Presentation Transcript

  • Intelligent Personalised Engagement
  • Online 2013 Average website conversion > 3% Almost no money Online Pure play online spent on improving Retailers: 4% ad conversion/identifying spend customers. £4BN+ All on driving traffic* IAB
  • Poor email response for visitors Visitors are offered assistance by email: Less than 4 in 10 (39%) website help emails were answered!!
  • Visitors want engagement – fast! * Liveperson
  • Key elements of great online experience Visitors don’t expect to need help – should the need arise simplicity and speed are key. 59% of visitors would like a choice of contact methods: click to call / chat etc… Dialogue enables you to engage with your visitors in the way they want. All from one platform.
  • Dialogue: key benefits
  • • Real time application that makes your website more productive and enables you to: o Increase sales o Be more effective and efficient o Provide a better consumer experience
  • Flexible / Personalised Engagement Engage in the way your visitor wants Click to Call or Chat Survey or Question Set
  • Mobile: more than 30% UK Site Traffic 69% 31% Mobile Desktop • Dialogue works on all devices • All functions are available on mobile
  • Integration and configuration • Installation on your website takes minutes • Automated A/B testing • Implementation and maintenance of the ‘rules engine’ is a fully managed service • Data provided to enable subsequent re-targeting
  • Increased ROI • Generates incremental leads • Improves lead quality • Higher conversion rate • Greater sales team efficiency • Reduced sales channel drop-out • Enhanced analytics • Reduced abandonment
  • Recent client results • High quality contacts o VV-Auto: 40% conversion rate o Dun & Bradstreet: two thirds of the leads result in a sale • Timely personalised engagement resonates with visitors: o Bilia, Toyota: doubled the amount of customer contacts through web