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Love being a strategist
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Love being a strategist

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  • 1. 10 thingsI loveabout being astrategist STRATBrought to you by: TALKING In association with: GD INSPIRES .com
  • 2. Being able to provide a clear view on to a brand’ssituation, take a fresh eyes approach tounearthing opportunities to leverage pastsuccesses with future growth... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 3. Experiencing what it feels like to work with the biggestbrands on the planet to make incremental change... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 4. Experiencing what it feels like to work with some of theniche and family-owned brands to make radical change... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 5. Constantly learning from everyone I encounter, fromC-level execs to interns and juniors, everyone’sopinion is valid and you never know where the keyinsight will come from... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 6. Working with brands and agencies all over the world toexperience new cultures, new ways of shopping and newways of interacting with brands... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 7. That moment at 3am when, after reading three hundredpages of reports and research the lightbulb goes off andthe strategic direction is clear... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 8. Working with some of the best design talent on theplanet to deliver thoughtful brand evolutions that put thecustomers first instead of profit (although the client willhave one eye on the bottom line always)... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 9. The hundreds and thousands of Post-It notes it takes tothink, ideas, workshop, develop, map, plan and execute arobust commercially-successful brand strategy... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 10. Having been in the company of and learning from someof the best minds in the business(and probably any business)... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 11. Taking the time to put myself into the mindset of the endconsumers, no matter how far removed from who I am,in order to understand their world and what questionsthey need answered before they buy any given productthrough robust customer journey building... STRAT Brought to you by: TALKING In association with: GD INSPIRES .com
  • 12. Thanksfor reading.Find moreinsight andcommentary atStrat-Talking.com STRATBrought to you by: TALKING In association with: GD INSPIRES .com

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