David symonsi

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David symonsi

  1. 1. TITLE HERE Other Details Here www.wspenvironmental.com Helping staff reduce carbon at home – How different CSR programmes create value David Symons, Director WSP
  2. 2. We all have different lifestyles. Can companies help staff reduce carbon at home?
  3. 3. In WSP, we think there is <ul><li>A FTSE350 business </li></ul><ul><li>One of the world’s top five environmental and sustainability consultants </li></ul><ul><li>HQ in London with international operations </li></ul>
  4. 4. This is how WSP’s PACT scheme works <ul><li>A VOLUNTARY personal carbon tracking scheme for staff. </li></ul><ul><li>Designed and delivered on a highly professional basis </li></ul><ul><li>We set a 5 TONNE ANNUAL carbon “allowance” </li></ul>
  5. 7. This is how WSP’s PACT scheme works <ul><li>A VOLUNTARY personal carbon trading scheme for staff. </li></ul><ul><li>Designed and delivered on a highly professional basis </li></ul><ul><li>We set a 5 TONNE ANNUAL carbon “allowance” </li></ul><ul><li>Staff track their DIRECT emissions on a quarterly basis on www.wsppact.com </li></ul>
  6. 8. Data is managed through a web-based portal
  7. 9. Area 1 – home energy consumption
  8. 10. Area 2 – cars and vehicle use
  9. 11. Area 3 – Commute to work – if it’s on public transport
  10. 12. Area 4 – flights, boats, trains, buses
  11. 13. This gives a quarterly snapshot of carbon performance
  12. 14. This is how WSP’s PACT scheme works <ul><li>A VOLUNTARY personal carbon trading scheme for staff. </li></ul><ul><li>Designed and delivered on a highly professional basis </li></ul><ul><li>We set a 5 TONNE ANNUAL carbon “allowance” </li></ul><ul><li>Staff track their DIRECT emissions on a quarterly basis on www.wsppact.com </li></ul><ul><li>Staff who are under their allowance receive a bonus payment of 5p per kilo up to £100. Staff who have used more than their allotted share of carbon pay into the scheme. </li></ul><ul><li>The scheme is based on TRUST - we do not audit the results </li></ul><ul><li>We’re now establishing a series of PREFERENTIAL AGREEMENTS to help staff reduce carbon at home </li></ul>
  13. 15. The Results <ul><li>1048 staff taking part in the scheme in 2010 in seven countries </li></ul><ul><li>Staff like it </li></ul><ul><li>Average 10% reduction in participants’ footprint </li></ul><ul><li>£1.4 million in advertising value equivalent media coverage in 2009 </li></ul><ul><li>PACT has made a huge difference to WSP’s CR profile in the industry </li></ul><ul><li>Pioneers’ Group now extending the concept further </li></ul>
  14. 16. 1048 staff taking part in the scheme across the world today “ It was initiatives like PACT that made me want to work for a company like WSP – they actually practice what they preach and care about sustainability issues.” Julian Elsworth, Senior Consultant “ As a result of PACT, I was able to see how much carbon I was using on my car. I decided to stop driving to work and I took up cycling instead.” Marie Jones, Consultant “ At home I bought a real time energy meter. This gives me better information on where the energy is actually being used. I am also thinking more about the impact of flights that I take.” Louise Wood, Senior Consultant
  15. 17. The Results <ul><li>1048 staff taking part in the scheme in 2010 in seven countries </li></ul><ul><li>Staff like it </li></ul><ul><li>Average 10% reduction in participants’ footprint </li></ul><ul><li>£1.4 million in advertising value equivalent media coverage in 2009 </li></ul><ul><li>PACT has made a huge difference to WSP’s CR profile in the industry </li></ul><ul><li>Pioneers’ Group now extending the concept further </li></ul>
  16. 18. The Results
  17. 19. The Pioneer’s Group <ul><li>Established on a not-for-profit basis </li></ul><ul><li>A ‘CSR programme in a box’. Rolled out in eight weeks </li></ul><ul><li>We work with you and provide </li></ul><ul><ul><li>Scheme rules </li></ul></ul><ul><ul><li>The launch marketing materials </li></ul></ul><ul><ul><li>Access to the tracking tool </li></ul></ul><ul><ul><li>Ongoing marcoms support over the year </li></ul></ul><ul><ul><li>A helpdesk for administrator questions </li></ul></ul>
  18. 20. The Learning Points for similar schemes? <ul><li>It’s thinking differently that adds to value </li></ul><ul><li>Don’t be afraid to take action </li></ul><ul><li>You won’t have all of the answers to start with – start small and grow the scheme </li></ul><ul><li>Make it interesting, engaging, and long lived. </li></ul>
  19. 21. PACT and other innovative programmes <ul><li>Are well received by staff – and clients. </li></ul><ul><li>Without a doubt differentiate your company from all the ‘me too’ programmes </li></ul><ul><li>Make a practical difference </li></ul>David Symons Director +44 (0)20 7314 5725 [email_address]
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