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GreenGain Non-Certified Members
 

GreenGain Non-Certified Members

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    GreenGain Non-Certified Members GreenGain Non-Certified Members Presentation Transcript

    •  
    • The Green Business Network
      • Our mission is to work with businesses everywhere to grow a green economy that’s good for people and the planet.
      • We are a vibrant community
      • of over 3,000 businesses committed to creating
      • a better world.
    • Connect. Market. Grow. Seal Of Approval Backed by Almost 30 Years of Experience and Reputation National Green Pages Sold at Newsstands & Distributed to Green America Members Green Festivals 10 Years and 1 Million Attendees Green Business Seminars Experts on Green Business
    • The NEW GreenPages.org
      • GreenPages.org has a brand new look and many exciting new features – all designed to bring you more customers.
      • NEW Showcase Listings let you add graphics, videos, coupons and more!
      • The National
      • Green Pages® -
      • Now available for
      • smartphones.
      • FREE download for
      • iPhone and Android
      New Apps for iPhone and Android Green products and services On the go.
    • Credibility & Transparency “ Establishing credibility for claims and other communications is critically important to all branding efforts.” - - Jacquie Ottman author, The New Rules of Green Marketing: Strategies, Tools and Inspiration for Sustainable Branding “ True sustainability is an ongoing project.” - - Danielle Cresswell, Sustainability Officer for Klean Kanteen “ Effective green messaging successfully combines education with marketing…provides proof that your company is "walking the walk" in going green.” - - Shel Horowitz award-winning author of eight books including Guerrilla Marketing Goes Green
    • GreenGain: What Is it?
      • GreenGain is…
      • Your personal online Sustainability Officer
      • Transparent marketing tool
      • Roadmap to sustainability while saving time and money
      • Assessment and learning tool
      • Certification process
    • GreenGain: Why Did We Develop It?
      • Customers and businesses want more transparency
      • Businesses have asked for more guidance and resources in their work around sustainability
      • Educate businesses along the path of sustainability
      • We want to recognize and motivate businesses along the green spectrum
    • GreenGain: How Can it Help You?
      • GreenGain gives you:
      • A new way to promote your leadership and build
      • greater transparency around your business practices.
      • A chance to show customers how your business stands apart.
      • More visibility on our Green Pages Online
      • A method to measure your sustainability efforts
      • A list of new opportunities to continue your work in sustainability
      • Strategies to save time and money
    • GreenGain: How Does it Compare to our Old Screening Process?
      • We have taken our 28 years of experience screening companies and built this new model to:
      • Same Standards (25+ years of experience)
      • More Transparency
      • Founded in Stakeholder Engagement
      • Same Independent Review Process at Gold Level
      • Random Audits on a Percentage of Businesses
      • Cut down in the amount of time our screening
      • process takes
      • Public Beta: Want your collaboration!
    • GreenGain: How Does it Work?
    • GreenGain: Setting Up Your Profile
    • GreenGain: My Assessment
    • GreenGain: My Dashboard
    • GreenGain: Download Your Seal of Approval To see an example of the Seal in action, type this URL into your browser: _http://bit.ly/InteractiveSeal 
    • GreenGain: Public Sustainability Profile
    • GreenGain: Your Roadmap
    • GreenGain: Initiative Detail Page
    • GreenGain: Gold Level Review
    •  
    • GreenGain: What Are Next Steps for Your Business?
      • What do you do from here?
      • Look for email with your customized login
      • Download the source code for your certification level of the Seal of Approval for your website
      • Update your listing with your Seal on the Green Pages Online
      • Fill out the assessment and use the tool in our Public Beta Period. It only takes 30-45 minutes!
    • Have Questions? Maren Maier Director, Standards and Seal of Approval 202-872-5329 [email_address] Desire é Reese-Wolford Deputy Director, Green Business Network 202-872-5330 www.GreenBusinessNetwork.org www.facebook.com/greenbusinessnetwork www.twitter.com/greenbiznetwork