Real Time PhotoSharing Tweetphoto

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trends in real time photo sharing

trends in real time photo sharing

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  • doing this 25 yrs. Last 25 yrs as DT brand, evolving to online. Look fairly conservative on the outside, from inside-out/risk takers, willing to try things

Transcript

  • 1. Twitter & Photo Sharing Evolve By @Rumford
  • 2. Differentiation
    • Ability to sort photos by friends
    • Facebook Publishing Integration
    • Geo Tagging of Images
    • Search Engine
    • Viral Micro-Engagement Points (Voting, Favorites, see viewers, etc.)
    • Contests, Fans, Behind The Scenes
    • Enhanced API for more than upload
  • 3. Value Points
    • Social Feed
    • Branded Widgets
    • Fantars for Brand Alignment:
    • Branded Contest Solution
    • Branded Fan Solution
  • 4. Twitter & Photos = 
    • Photos Are Low Hanging Fruit
    • Communicative Value
    • Contests, Fans, Behind The Scenes
    • Viral When Coupled with Twitter & Social Photo Sharing Platform
    • ~80+ Million Views Per Month
  • 5. 3 Things U Have
  • 6. Every Picture Tells A Story… 2 the World
  • 7.
    • whatever
  • 8. Night At The Museum The Smithsonian & TweetPhoto
  • 9. The Celebrity Effect: Mainstreaming
    • BFF
    • Digital Velvet Rope
    • Tribal Connect
    • Digital Red Carpet
  • 10. Why PHOTOS Work
    • P ersonal & The Platform
    • H yper Velocity & Connectivity
    • O .M.G.
    • T witterverse Behavior
    • O bservational
    • S imple Social Storytelling
  • 11.
    • Rodney Rumford: TweetPhoto Co-Founder