Twitter & Photo Sharing Evolve By  @Rumford
Differentiation <ul><li>Ability to sort photos by friends </li></ul><ul><li>Facebook Publishing Integration </li></ul><ul>...
Value Points <ul><li>Social Feed </li></ul><ul><li>Branded Widgets </li></ul><ul><li>Fantars for Brand Alignment:  </li></...
Twitter & Photos =   <ul><li>Photos Are Low Hanging Fruit </li></ul><ul><li>Communicative Value </li></ul><ul><li>Contest...
3 Things U Have
Every Picture Tells A Story…  2 the World
<ul><li>whatever </li></ul>
Night At The Museum The Smithsonian & TweetPhoto
The Celebrity Effect: Mainstreaming <ul><li>BFF </li></ul><ul><li>Digital Velvet Rope </li></ul><ul><li>Tribal Connect </l...
Why  PHOTOS  Work <ul><li>P ersonal &  The Platform </li></ul><ul><li>H yper Velocity & Connectivity </li></ul><ul><li>O ....
<ul><li>Rodney Rumford: TweetPhoto Co-Founder  </li></ul>
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Real Time PhotoSharing Tweetphoto

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trends in real time photo sharing

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  • doing this 25 yrs. Last 25 yrs as DT brand, evolving to online. Look fairly conservative on the outside, from inside-out/risk takers, willing to try things
  • Real Time PhotoSharing Tweetphoto

    1. 1. Twitter & Photo Sharing Evolve By @Rumford
    2. 2. Differentiation <ul><li>Ability to sort photos by friends </li></ul><ul><li>Facebook Publishing Integration </li></ul><ul><li>Geo Tagging of Images </li></ul><ul><li>Search Engine </li></ul><ul><li>Viral Micro-Engagement Points (Voting, Favorites, see viewers, etc.) </li></ul><ul><li>Contests, Fans, Behind The Scenes </li></ul><ul><li>Enhanced API for more than upload </li></ul>
    3. 3. Value Points <ul><li>Social Feed </li></ul><ul><li>Branded Widgets </li></ul><ul><li>Fantars for Brand Alignment: </li></ul><ul><li>Branded Contest Solution </li></ul><ul><li>Branded Fan Solution </li></ul>
    4. 4. Twitter & Photos =  <ul><li>Photos Are Low Hanging Fruit </li></ul><ul><li>Communicative Value </li></ul><ul><li>Contests, Fans, Behind The Scenes </li></ul><ul><li>Viral When Coupled with Twitter & Social Photo Sharing Platform </li></ul><ul><li>~80+ Million Views Per Month </li></ul>
    5. 5. 3 Things U Have
    6. 6. Every Picture Tells A Story… 2 the World
    7. 7. <ul><li>whatever </li></ul>
    8. 8. Night At The Museum The Smithsonian & TweetPhoto
    9. 9. The Celebrity Effect: Mainstreaming <ul><li>BFF </li></ul><ul><li>Digital Velvet Rope </li></ul><ul><li>Tribal Connect </li></ul><ul><li>Digital Red Carpet </li></ul>
    10. 10. Why PHOTOS Work <ul><li>P ersonal & The Platform </li></ul><ul><li>H yper Velocity & Connectivity </li></ul><ul><li>O .M.G. </li></ul><ul><li>T witterverse Behavior </li></ul><ul><li>O bservational </li></ul><ul><li>S imple Social Storytelling </li></ul>
    11. 11. <ul><li>Rodney Rumford: TweetPhoto Co-Founder </li></ul>
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