Bohemian rhapsody – done by Queen was It was also the first music video in the sense that it was shot on video instead of film
Queen made a video for this to air on Top Of The Pops , a popular British music show, because the song was too complex to perform live. It started a trend in the UK of making videos for songs to air in place of live performances.
Myspace was the first dedicated music networking site where aspiring bands would post their tracks or albums, however this was soon hijacked by general people who just wanted a place to socialise. With the creation of facebook these people have since migrated and Myspace is back to what it used to be.
With virtual distribution becoming popular among independent artists free music hosting websites have developed to fill the demand. Popular sites are ones such as Bandcamp that allow artists to customise their settings fully to their own requirements.
Say You’ll Haunt Me by Stone Sour is a good example of the impact of technology. By using simple industry tricks ‘holograms’ of the band members are created it also shows the quality of the modern music video as a form of art.
The development of the green screen technology has made the creation of music videos a lot simpler. While as previously it would have required a team of people now it can be done by a handful. One example of how green screen can be utilised to great effect is in the video ET by Katy Perry .
By extension both these videos have dedicated directors to manage all of these new elements that have to be accounted for.