Email + Video = The Winning Combination
Goodmail Systems: Creating Trust in Email   <ul><li>Creators of CertifiedEmail & CertifiedVideo </li></ul><ul><li>Partnere...
Email Is Rapidly Growing: US Email Marketing Forecast, 2007-2012   <ul><li>Email volumes near 840 billion messages by 2013...
Forecast: US Online Video Streams Audience, 2008-13 Source: JupiterResearch Internet Advertising Model (12.08)
A Picture is Worth a Thousand Words: Web 2.0 vs. Email 0.2
A Video is Worth a Thousand Pictures: CertifiedVideo  <ul><li>True video in email </li></ul><ul><li>No increase in load ti...
CertifiedVideo™ Engaging Use Model Main content click
Thank You!
Senders Across Variety of Industries Sending CertifiedVideo
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Email Video The Winning Combination

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Email Video The Winning Combination

  1. 1. Email + Video = The Winning Combination
  2. 2. Goodmail Systems: Creating Trust in Email <ul><li>Creators of CertifiedEmail & CertifiedVideo </li></ul><ul><li>Partnered with the following ISPs: </li></ul><ul><ul><li>AOL, AT&T, BT, Comcast, Cox, Time Warner Road Runner, Telus, Verizon, Yahoo </li></ul></ul><ul><li>CertifiedEmail value </li></ul><ul><ul><li>For consumers: safe and reliable means to easily identify authentic email messages from legitimate commercial and nonprofit email senders </li></ul></ul><ul><ul><li>For Senders: </li></ul></ul><ul><ul><ul><li>Assured delivery </li></ul></ul></ul><ul><ul><ul><li>Images are rendered and links active </li></ul></ul></ul><ul><ul><ul><li>CE messages stand out </li></ul></ul></ul><ul><ul><li>For ISPs and ESPs: revenue share model </li></ul></ul>
  3. 3. Email Is Rapidly Growing: US Email Marketing Forecast, 2007-2012 <ul><li>Email volumes near 840 billion messages by 2013 </li></ul><ul><li>Small and medium-size businesses will ramp up email marketing </li></ul><ul><li>Email is cost effective </li></ul><ul><li>Email is environmentally-friendly </li></ul>Source: US Email Marketing Forecast, 2007 to 2012 Forrester Research, David Daniels US Email Marketing Forecast, 2008 to 2013 Forrester Research, Julie Katz
  4. 4. Forecast: US Online Video Streams Audience, 2008-13 Source: JupiterResearch Internet Advertising Model (12.08)
  5. 5. A Picture is Worth a Thousand Words: Web 2.0 vs. Email 0.2
  6. 6. A Video is Worth a Thousand Pictures: CertifiedVideo <ul><li>True video in email </li></ul><ul><li>No increase in load times or file sizes </li></ul><ul><li>Works with leading video players and ad servers </li></ul><ul><li>Creates unique use models for online video that generate maximum plays and high-CPM advertising opportunities </li></ul>Source: “Video email boosts email marketing campaign clickthrough by as much as 2X – 3X” Forrester
  7. 7. CertifiedVideo™ Engaging Use Model Main content click
  8. 8. Thank You!
  9. 9. Senders Across Variety of Industries Sending CertifiedVideo
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